Park Christmas Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Park Christmas's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Park Christmas.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Park Christmas
App Name : Park Christmas
Logo：
OS : iOS
Network : Facebook,Google Ads(Admob),Audience Network
Developer : Park Group PLC
Publisher : Facebook,Instagram,Cymera,Truck Driver Transporter,CloudPets Lite,Tunnel & Twist - Rhythmic Endless High Speed Game,北京实时公交-实时到站信息查询
Total creative ads during the time period : 416
Duration : 837
Popularity : 24,693
Check ASO Keywords of Park Christmas
2. Park Christmas’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Park Christmas in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Park Christmas in the recent period. As of 2021-03-08, among the Park Christmas‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-08, Park Christmas's the proportion of networks impressions are placed like this:
Instagram's proportion is 25.28%,
Messenger's proportion is 25.28%,
Facebook's proportion is 24.72%,
Audience Network's proportion is 24.72%,
's proportion is .
In the date of 2021-03-08, Park Christmas‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Park Christmas
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Park Christmas. We can see some advertising trends.
Top 1 Ad Creative of Park Christmas
Ad Details ：
Headline ：Now's the perfect time to make your first payment towards your Christmas 2021 plan
Text ：Take the next step towards your best Christmas ever with Park Christmas Savings.
Top 2 Ad Creative of Park Christmas
Ad Details ：
Headline ：Now's the perfect time to make your first payment towards your Christmas 2021 plan
Text ：Take the next step towards your best Christmas ever with Park Christmas Savings.
Top 3 Ad Creative of Park Christmas
Ad Details ：
Headline ：Now's the perfect time to make your first payment towards your Christmas 2021 plan
Text ：Take the next step towards your best Christmas ever with Park Christmas Savings.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 33 | 33 | 33 |
| Popularity | 162 | 162 | 162 |
| Dimensions | 337 x 600 | 600 x 314 | 600 x 314 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United Kingdom,United States,Canada,Australia | United Kingdom,Australia,Canada,United States | United Kingdom,United States,Canada,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Park Christmas in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Park Christmas's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Park Christmas, you can click the app name below to view related reports, or you can find more info in ASOTools.