ParticipACTION – Fitness app Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the ParticipACTION – Fitness app's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps ParticipACTION – Fitness app.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of ParticipACTION – Fitness app
App Name : ParticipACTION – Fitness app
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : ParticipACTION
Publisher : Instagram,Facebook,GulogGratis,POTO - Photo Collage Editor,Montage Video Musique,开箱模拟器 for 皇室战争
Total creative ads during the time period : 294
Duration : 817
Popularity : 40,330
Check ASO Keywords of ParticipACTION – Fitness app
2. ParticipACTION – Fitness app’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser ParticipACTION – Fitness app in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of ParticipACTION – Fitness app in the recent period. As of 2021-05-28, among the ParticipACTION – Fitness app‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-28, ParticipACTION – Fitness app's the proportion of networks impressions are placed like this:
Facebook's proportion is 35.14%,
Instagram's proportion is 33.83%,
Messenger's proportion is 31.03%,
's proportion is ,
's proportion is .
In the date of 2021-05-28, ParticipACTION – Fitness app‘s network with the most ads is Facebook and its proportion is 42.86%.
3. Top 3 Ad Creative Analysis of ParticipACTION – Fitness app
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of ParticipACTION – Fitness app. We can see some advertising trends.
Top 1 Ad Creative of ParticipACTION – Fitness app
Ad Details ：
Headline ：#EverythingGetsBetter
Text ：Now more than ever, it’s a good idea to stay active as it can help lift your spirits and boost your mood. Everything gets better when you get active.
Top 2 Ad Creative of ParticipACTION – Fitness app
Ad Details ：
Headline ：#EverythingGetsBetter
Text ：Now more than ever, it’s a good idea to stay active as it can help lift your spirits and boost your mood. Everything gets better when you get active.
Top 3 Ad Creative of ParticipACTION – Fitness app
Ad Details ：
Headline ：#EverythingGetsBetter
Text ：Now more than ever, it’s a good idea to stay active as it can help lift your spirits and boost your mood. Everything gets better when you get active.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 133 | 143 | 143 |
| Popularity | 924 | 821 | 816 |
| Dimensions | 340 x 426 | 340 x 426 | 340 x 426 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 1 | 2 | 2 |
| Countries | Canada | Canada | Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for ParticipACTION – Fitness app in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free ParticipACTION – Fitness app's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to ParticipACTION – Fitness app, you can click the app name below to view related reports, or you can find more info in ASOTools.