Pass Pay Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Pass Pay's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Pass Pay.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Pass Pay
App Name : Pass Pay
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Audience Network
Developer : Dajely Aparicio
Publisher : Instagram,Hearts or Copas,Bíblia de Estudo,Rodent Run,Black Snake,Ehliyet Sinav Sorulari 2021-Ehliyet Sınav Soruları,Captions for Instagram - Insta Captions,Calculator Vault: Make In INDIA
Total creative ads during the time period : 128
Duration : 63
Popularity : 6,801
Check ASO Keywords of Pass Pay
2. Pass Pay’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Pass Pay in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Pass Pay in the recent period. As of 2020-08-19, among the Pass Pay‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-19, Pass Pay's the proportion of networks impressions are placed like this:
Facebook's proportion is 50.0%,
Audience Network's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-08-19, Pass Pay‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of Pass Pay
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Pass Pay. We can see some advertising trends.
Top 1 Ad Creative of Pass Pay
Ad Details ：
Headline ：Pass Pay
Text ：Pass Pay is a technology service provider facilitating the access between financial institutes and non-banking finance companies willing to lend and Users in need of borrowing. Pass Pay offers single window to compare, and rate multitude loan products and help you find the best for your purpose.You....
Top 2 Ad Creative of Pass Pay
Ad Details ：
Headline ：Pass Pay
Text ：Pass Pay is a technology service provider facilitating the access between financial institutes and non-banking finance companies willing to lend and Users in need of borrowing. Pass Pay offers single window to compare, and rate multitude loan products and help you find the best for your purpose.You....
Top 3 Ad Creative of Pass Pay
Ad Details ：
Headline ：Pass Pay
Text ：Pass Pay is a technology service provider facilitating the access between financial institutes and non-banking finance companies willing to lend and Users in need of borrowing. Pass Pay offers single window to compare, and rate multitude loan products and help you find the best for your purpose.You....
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 20 | 20 | 20 |
| Popularity | 105 | 105 | 105 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | India | India | India |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Pass Pay in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Pass Pay's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Pass Pay, you can click the app name below to view related reports, or you can find more info in ASOTools.