PayPal: Mobile Cash Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the PayPal: Mobile Cash's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps PayPal: Mobile Cash.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of PayPal: Mobile Cash
App Name : PayPal: Mobile Cash
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Instagram
Developer : PayPal, Inc.
Publisher : 台灣大車隊 55688,Instagram,AppBox Pro,Entutele,Chikka Text Messenger,Сканер QR-кодов и штрих-кодов,1000Likes Free,必起闹钟-不起床就不停止的闹钟APP软件,Co Tuong Up
Total creative ads during the time period : 10,000
Duration : 2,444
Popularity : 229,763
Check ASO Keywords of PayPal: Mobile Cash
2. PayPal: Mobile Cash’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser PayPal: Mobile Cash in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of PayPal: Mobile Cash in the recent period. As of 2021-03-16, among the PayPal: Mobile Cash‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, PayPal: Mobile Cash's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.73%,
Audience Network's proportion is 33.13%,
Instagram's proportion is 33.13%,
's proportion is ,
's proportion is .
In the date of 2021-03-16, PayPal: Mobile Cash‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of PayPal: Mobile Cash
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of PayPal: Mobile Cash. We can see some advertising trends.
Top 1 Ad Creative of PayPal: Mobile Cash
Ad Details ：
Headline ：Ekslusif PayPal: Diskon hingga 25% di ZALORA
Text ：Cari busana yang tak bisa ditemukan di sini dengan harga spesial jika belanja di seluruh dunia. Belanja penuh percaya diri di seluruh dunia dengan PayPal dan dapatkan diskon 25% di ZALORA.
Top 2 Ad Creative of PayPal: Mobile Cash
Ad Details ：
Headline ：Ekslusif PayPal: Diskon hingga 25% di ZALORA
Text ：Cari busana yang tak bisa ditemukan di sini dengan harga spesial jika belanja di seluruh dunia. Belanja penuh percaya diri di seluruh dunia dengan PayPal dan dapatkan diskon 25% di ZALORA.
Top 3 Ad Creative of PayPal: Mobile Cash
Ad Details ：
Headline ：Ekslusif PayPal: Diskon hingga 25% di ZALORA
Text ：Cari busana yang tak bisa ditemukan di sini dengan harga spesial jika belanja di seluruh dunia. Belanja penuh percaya diri di seluruh dunia dengan PayPal dan dapatkan diskon 25% di ZALORA.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 3 | 1 | 87 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 720 x 720 | 1080 x 1080 | |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 2 |
| Countries | Indonesia | Indonesia | Indonesia |
| Language | Indonesian | Indonesian | Indonesian |
Through the above analysis, we can see that the most effective channel for PayPal: Mobile Cash in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free PayPal: Mobile Cash's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to PayPal: Mobile Cash, you can click the app name below to view related reports, or you can find more info in ASOTools.