PayPayフリマ - かんたん・安心フリマアプリ Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the PayPayフリマ - かんたん・安心フリマアプリ's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps PayPayフリマ - かんたん・安心フリマアプリ.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of PayPayフリマ - かんたん・安心フリマアプリ
App Name : PayPayフリマ - かんたん・安心フリマアプリ
Logo：
OS : Android
Network : Facebook,Yahoo! Japan,Messenger
Developer : Yahoo Japan Corp.
Publisher : Instagram,Facebook,Learn English in Arabic,AirBrush: Easy Photo Editor,Avira Antivirus 2020 - Virus Cleaner & VPN,Korean Food Recipes - 10k Recipes
Total creative ads during the time period : 5,606
Duration : 501
Popularity : 479,167
Check ASO Keywords of PayPayフリマ - かんたん・安心フリマアプリ
2. PayPayフリマ - かんたん・安心フリマアプリ’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser PayPayフリマ - かんたん・安心フリマアプリ in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of PayPayフリマ - かんたん・安心フリマアプリ in the recent period. As of 2021-03-15, among the PayPayフリマ - かんたん・安心フリマアプリ‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 5.26%, Playable Ads category's proportion is 0.0%, Image category's proportion is 76.32%, Carousel category's proportion is 18.42%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, PayPayフリマ - かんたん・安心フリマアプリ's the proportion of networks impressions are placed like this:
Facebook's proportion is 28.6%,
Instagram's proportion is 25.03%,
Audience Network's proportion is 17.01%,
Yahoo! Japan's proportion is 14.38%,
Messenger's proportion is 13.19%.
In the date of 2021-03-15, PayPayフリマ - かんたん・安心フリマアプリ‘s network with the most ads is Facebook and its proportion is 22.37%.
3. Top 3 Ad Creative Analysis of PayPayフリマ - かんたん・安心フリマアプリ
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of PayPayフリマ - かんたん・安心フリマアプリ. We can see some advertising trends.
Top 1 Ad Creative of PayPayフリマ - かんたん・安心フリマアプリ
Ad Details ：
Headline ：PayPayフリマ始めるなら今！
Text ：PayPayフリマは、全品送料無料(※1)で購入できて、出品者が負担する送料も全国一律でお得です。 初めてお買い物する方のために、全カテゴリで使える50%OFFクーポン(※2)も配布中です。 さらに今なら、PayPayフリマのお買い物....
Top 2 Ad Creative of PayPayフリマ - かんたん・安心フリマアプリ
Ad Details ：
Headline ：PayPayフリマ始めるなら今！
Text ：PayPayフリマは、全品送料無料(※1)で購入できて、出品者が負担する送料も全国一律でお得です。 初めてお買い物する方のために、全カテゴリで使える50%OFFクーポン(※2)も配布中です。 さらに今なら、PayPayフリマのお買い物....
Top 3 Ad Creative of PayPayフリマ - かんたん・安心フリマアプリ
Ad Details ：
Headline ：PayPayフリマ始めるなら今！
Text ：PayPayフリマは、全品送料無料(※1)で購入できて、出品者が負担する送料も全国一律でお得です。 初めてお買い物する方のために、全カテゴリで使える50%OFFクーポン(※2)も配布中です。 さらに今なら、PayPayフリマのお買い物....
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 257 | 257 | 257 |
| Popularity | 946 | 946 | 946 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 2 | 2 | 2 |
| Countries | Japan | Japan | Japan |
| Language | Japanese | Japanese | Japanese |
Through the above analysis, we can see that the most effective channel for PayPayフリマ - かんたん・安心フリマアプリ in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free PayPayフリマ - かんたん・安心フリマアプリ's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to PayPayフリマ - かんたん・安心フリマアプリ, you can click the app name below to view related reports, or you can find more info in ASOTools.