Pdal Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Pdal's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Pdal.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Pdal
App Name : Pdal
Logo：
OS : Android
Network : Instagram,Facebook,Messenger
Developer : Pdal Bike Indoor
Publisher : Instagram,Facebook
Total creative ads during the time period : 86
Duration : 56
Popularity : 5,483
Check ASO Keywords of Pdal
2. Pdal’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Pdal in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Pdal in the recent period. As of 2021-03-16, among the Pdal‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Pdal's the proportion of networks impressions are placed like this:
Instagram's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, Pdal‘s network with the most ads is Instagram and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Pdal
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Pdal. We can see some advertising trends.
Top 1 Ad Creative of Pdal
Ad Details ：
Headline ：Clique para Baixar o App
Text ：Aulas de bike na sua mão! 🚴🏻🤳
Baixe o App PDAL e GANHE 4 aulas das melhores aulas de bike indoor do Brasil, além dos 200 primeiros assinantes pagarem APENAS R$79,90 por mês!
As aulas são ministradas por professores credenciados e especializados, e com uma seleção de músicas motivadoras para arrasar no treino!
Baixe o App e comece Agora!
Top 2 Ad Creative of Pdal
Ad Details ：
Headline ：Clique para Baixar o App
Text ：Aulas de bike na sua mão! 🚴🏻🤳
Baixe o App PDAL e GANHE 4 aulas das melhores aulas de bike indoor do Brasil, além dos 200 primeiros assinantes pagarem APENAS R$79,90 por mês!
As aulas são ministradas por professores credenciados e especializados, e com uma seleção de músicas motivadoras para arrasar no treino!
Baixe o App e comece Agora!
Top 3 Ad Creative of Pdal
Ad Details ：
Headline ：App com Treinos de Bike Indoor. Baixar Agora
Text ：Aulas de bike na sua mão! 🚴🏻🤳 Venha suar a camisa treinando com as melhores aulas de bike indoor do Brasil! Ministrada por professores credenciados e especializados, e com uma playlist motivadora. As PRIMEIRAS 4 aulas são GRÁTIS e os 200 PRIMEIROS ASSINANTES pagam APENAS R$79,90 mensais! Baixe agora o App e entre para o time #SouPdal! Baixe o App no Play Store.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 21 | 21 | 11 |
| Popularity | 95 | 95 | 75 |
| Dimensions | 426 x 240 | 426 x 240 | 1080 x 1080 |
| Creative Type | Video | Video | Image |
| Network | Audience Network | ||
| Related Ads | 3 | 3 | 1 |
| Countries | Brazil,Angola,Portugal | Brazil,Angola,Portugal | Brazil |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for Pdal in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Pdal's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Pdal, you can click the app name below to view related reports, or you can find more info in ASOTools.