Pegadaian Digital Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Pegadaian Digital's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Pegadaian Digital.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Pegadaian Digital
App Name : Pegadaian Digital
Logo：
OS : iOS
Network : Facebook,Audience Network,Google Ads(Admob)
Developer : PT. Pegadaian (Persero)
Publisher : Instagram,Fotor - Photo Editor&Collage,Blue Light Filter - Night Mode, Night Shift,罪恶不义世界,C.A.T.S!,GulogGratis,Damas Online
Total creative ads during the time period : 183
Duration : 609
Popularity : 14,874
Check ASO Keywords of Pegadaian Digital
2. Pegadaian Digital’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Pegadaian Digital in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Pegadaian Digital in the recent period. As of 2021-05-28, among the Pegadaian Digital‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-28, Pegadaian Digital's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-28, Pegadaian Digital‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Pegadaian Digital
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Pegadaian Digital. We can see some advertising trends.
Top 1 Ad Creative of Pegadaian Digital
Ad Details ：
Headline ：Bayar Gadai Nggak Perlu Antre
Text ：Sekarang kamu bisa transaksi gadai dimana saja melalui aplikasi Pegadaian Digital. Mulai dari cicil, perpanjangan, hingga lunasi gadai tanpa antre. Lebih aman dan mudah, kan? Tunggu apalagi, download aplikasi Pegadaian Digital sekarang juga!
Top 2 Ad Creative of Pegadaian Digital
Ad Details ：
Headline ：Transaksi Mudah & Nyaman dengan Pegadaian Digital
Text ：Sekarang transaksi Pegadaian bisa di mana aja di aplikasi Pegadaian Digital! Dengan Pegadaian Digital kamu juga bisa Nabung Emas, Cicil Emas, Gadai Tabungan Emas, sampai Top Up & Bayar Tagihan dalam satu aplikasi. Meski gerak terbatas, transaksimu bisa tanpa batas. Yuk, download Pegadaian Digital di smartphone-mu sekarang!
Top 3 Ad Creative of Pegadaian Digital
Ad Details ：
Headline ：PERHATIAN! Badai Emas Pegadaian Berhadiah 3 MILIAR
Text ：Ada Badai Emas yang ditunggu-tunggu di seluruh Indonesia! Pegadaian mau bagi-bagi hadiah undian total 3 MILIAR! Yuk transaksi di aplikasi Pegadaian Digital, Kantor, dan Agen Pegadaian terdekat di kotamu. Tunggu apa lagi? Makin sering transaksi, makin besar juga kesempatan kamu menangin hadiahnya!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 2 | 6 | 19 |
| Popularity | 935 | 489 | 388 |
| Dimensions | 1080 x 1080 | 1280 x 720 | 1280 x 720 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 2 | 1 | 3 |
| Countries | Saudi Arabia,Indonesia | Indonesia | Indonesia,Singapore |
| Language | Indonesian | Indonesian | Indonesian |
Through the above analysis, we can see that the most effective channel for Pegadaian Digital in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Pegadaian Digital's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Pegadaian Digital, you can click the app name below to view related reports, or you can find more info in ASOTools.