PensionBee Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the PensionBee's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps PensionBee.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of PensionBee
App Name : PensionBee
Logo：
OS : iOS
Network : Google Ads(Admob),Audience Network,Facebook
Developer : PensionBee
Publisher : Instagram,缠中说禅-教你炒股票,Facebook,OLX Classifieds,Fotor - Photo Editor&Collage,appsGratis,开箱模拟器 for 皇室战争
Total creative ads during the time period : 395
Duration : 664
Popularity : 32,016
Check ASO Keywords of PensionBee
2. PensionBee’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser PensionBee in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of PensionBee in the recent period. As of 2021-03-16, among the PensionBee‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 80.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 20.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, PensionBee's the proportion of networks impressions are placed like this:
Audience Network's proportion is 25.03%,
Messenger's proportion is 25.03%,
Facebook's proportion is 24.98%,
Instagram's proportion is 24.95%,
's proportion is .
In the date of 2021-03-16, PensionBee‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of PensionBee
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of PensionBee. We can see some advertising trends.
Top 1 Ad Creative of PensionBee
Ad Details ：
Headline ：Pensions Made Simple
Text ：
Top 2 Ad Creative of PensionBee
Ad Details ：
Headline ：Pensions Made Simple
Text ：
Top 3 Ad Creative of PensionBee
Ad Details ：
Headline ：Pensions Made Simple
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 115 | 115 | 115 |
| Popularity | 829 | 828 | 825 |
| Dimensions | 400 x 400 | 400 x 400 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United Kingdom | United Kingdom | United Kingdom |
| Language | French | French | French |
Through the above analysis, we can see that the most effective channel for PensionBee in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free PensionBee's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to PensionBee, you can click the app name below to view related reports, or you can find more info in ASOTools.