Perfect World Mobile Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Perfect World Mobile's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Perfect World Mobile.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Perfect World Mobile
App Name : Perfect World Mobile
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : Perfect World Games
Publisher : Instagram,BeautyPlus - Best Selfie Cam & Easy Photo Editor,AirBrush: Easy Photo Editor,Light Bible: Daily Verses, Prayer, Audio Bible,BeSoccer - Soccer Live Score,Photo Editor & Pic Collage - Sweet Selfie Camera,Avira Antivirus 2020 - Virus Cleaner & VPN,Video Collage Maker
Total creative ads during the time period : 2,496
Duration : 576
Popularity : 245,270
Check ASO Keywords of Perfect World Mobile
2. Perfect World Mobile’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Perfect World Mobile in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Perfect World Mobile in the recent period. As of 2021-03-15, among the Perfect World Mobile‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Perfect World Mobile's the proportion of networks impressions are placed like this:
Instagram's proportion is 33.71%,
Messenger's proportion is 24.91%,
Facebook's proportion is 21.48%,
Audience Network's proportion is 19.9%,
's proportion is .
In the date of 2021-03-15, Perfect World Mobile‘s network with the most ads is Instagram and its proportion is 28.12%.
3. Top 3 Ad Creative Analysis of Perfect World Mobile
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Perfect World Mobile. We can see some advertising trends.
Top 1 Ad Creative of Perfect World Mobile
Ad Details ：
Headline ：Perfect World Mobile
Text ：Perfect World, um MMORPG com mais de 12 anos, está de volta!
Top 2 Ad Creative of Perfect World Mobile
Ad Details ：
Headline ：Perfect World Mobile
Text ：Perfect World, um MMORPG com mais de 12 anos, está de volta!
Top 3 Ad Creative of Perfect World Mobile
Ad Details ：
Headline ：⚔️Realm War⚔️
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 359 | 359 | 331 |
| Popularity | 994 | 994 | 989 |
| Dimensions | 400 x 224 | 400 x 224 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Audience Network | |
| Related Ads | 2 | 2 | 2 |
| Countries | United Kingdom,United States,Australia,Canada | Australia,United Kingdom,Canada,United States | France,United Kingdom,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Perfect World Mobile in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free Perfect World Mobile's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Perfect World Mobile, you can click the app name below to view related reports, or you can find more info in ASOTools.