PerugiaToday Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the PerugiaToday’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps PerugiaToday.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of PerugiaToday

App Name : PerugiaToday



OS : Android

Network : Facebook,Instagram

Developer : Citynews SpA

Publisher :

Total creative ads during the time period : 9

Duration : 512

Popularity : 3,465

2. PerugiaToday’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser PerugiaToday in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of PerugiaToday in the recent period. As of 2020-09-07, among the PerugiaToday‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, PerugiaToday’s the proportion of networks impressions are placed like this:

Instagram’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, PerugiaToday‘s network with the most ads is Instagram and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of PerugiaToday

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of PerugiaToday. We can see some advertising trends.

Top 1 Ad Creative of PerugiaToday

Ad Details :

Headline :E45, auto prende fuoco a Collestrada: traffico nel caos alle porte di Perugia

Text :Sul posto la polizia stradale e i vigili del fuoco

Top 2 Ad Creative of PerugiaToday

Ad Details :

Headline :Gheppio preso a fucilate dai bracconieri: ha un'ala spezzata e non si può operare

Text :Il rapace soccorso dal Cras Enpa di Perugia: contro i bracconieri servono controlli rigorosi

Top 3 Ad Creative of PerugiaToday

Ad Details :

Headline :"Lavoro, lotta all’isolamento e crescita demografica: tre priorità per Gualdo": Fratelli d'Italia si rilancia

Text :"Lavoro, lotta all’isolamento e crescita demografica: tre priorità per Gualdo": Fratelli d'Italia si rilancia

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 508 194 162
Popularity 999 992 973
Dimensions 1000 x 563 1000 x 563 1000 x 563
Creative Type Image Image Image
Network Facebook Facebook Facebook
Related Ads 1 1 1
Countries San Marino,Italy Italy Italy
Language Italian Italian Italian

Through the above analysis, we can see that the most effective channel for PerugiaToday in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free PerugiaToday’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to PerugiaToday, you can click the app name below to view related reports.