Pet's Delight Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Pet's Delight's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Pet's Delight.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Pet's Delight
App Name : Pet's Delight
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : PetsDelight
Publisher : Instagram,Facebook,Blue Light Filter - Night Mode, Night Shift,30 Day Fitness Challenge - Workout at Home,Ameba
Total creative ads during the time period : 525
Duration : 356
Popularity : 118,520
Check ASO Keywords of Pet's Delight
2. Pet's Delight’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Pet's Delight in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Pet's Delight in the recent period. As of 2021-03-15, among the Pet's Delight‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Pet's Delight's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.24%,
Audience Network's proportion is 24.92%,
Instagram's proportion is 24.92%,
Messenger's proportion is 24.92%,
's proportion is .
In the date of 2021-03-15, Pet's Delight‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Pet's Delight
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Pet's Delight. We can see some advertising trends.
Top 1 Ad Creative of Pet's Delight
Ad Details ：
Headline ：Acana Dog Food Adult Large Breed | 11.4kg
Text ：Running low on Dog food? Shop now and get your favourite Dog food delivered to your doorstep 📦
✅ Next day delivery in Dubai & Abu Dhabi
✅ No contact delivery, pay online and tick 'leave at the door' box at checkout
✅ Help feed a pet in need with every purchase, we are the official food sponsor of K9 Friends
Top 2 Ad Creative of Pet's Delight
Ad Details ：
Headline ：Ziwipeak Lamb Recipe Canned Cat Food | 85g
Text ：Running low on Cat food?🐱Shop now and get your favourite Cat food delivered to your doorstep 📦
✅ Next day delivery in Dubai & Abu Dhabi
✅ No contact delivery, pay online and tick 'leave at the door' box at checkout
✅ Help feed a pet in need with every purchase, we are the official food sponsor of K9 Friends
Top 3 Ad Creative of Pet's Delight
Ad Details ：
Headline ：Ziwipeak Lamb Recipe Canned Cat Food | 85g
Text ：Running low on Cat food?🐱Shop now and get your favourite Cat food delivered to your doorstep 📦
✅ Next day delivery in Dubai & Abu Dhabi
✅ No contact delivery, pay online and tick 'leave at the door' box at checkout
✅ Help feed a pet in need with every purchase, we are the official food sponsor of K9 Friends
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 96 | 96 | 96 |
| Popularity | 750 | 747 | 746 |
| Dimensions | 510 x 600 | 510 x 600 | 510 x 600 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | United Arab Emirates | United Arab Emirates | United Arab Emirates |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Pet's Delight in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Pet's Delight's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Pet's Delight, you can click the app name below to view related reports, or you can find more info in ASOTools.