PharmEasy - Healthcare App Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the PharmEasy - Healthcare App's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps PharmEasy - Healthcare App.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of PharmEasy - Healthcare App
App Name : PharmEasy - Healthcare App
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Audience Network
Developer : 91streets Media Technologies Private Limited
Publisher : Instagram,Facebook,Fotor - Photo Editor&Collage,陣痛ナビ ～助産師のアドバイスで赤ちゃんの健康管理,1个月下蹲挑战,OLX Classifieds,GulogGratis
Total creative ads during the time period : 1,080
Duration : 1,257
Popularity : 123,516
Check ASO Keywords of PharmEasy - Healthcare App
2. PharmEasy - Healthcare App’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser PharmEasy - Healthcare App in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of PharmEasy - Healthcare App in the recent period. As of 2021-03-15, among the PharmEasy - Healthcare App‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, PharmEasy - Healthcare App's the proportion of networks impressions are placed like this:
Facebook's proportion is 27.79%,
Audience Network's proportion is 27.79%,
Instagram's proportion is 27.33%,
Messenger's proportion is 17.1%,
's proportion is .
In the date of 2021-03-15, PharmEasy - Healthcare App‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of PharmEasy - Healthcare App
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of PharmEasy - Healthcare App. We can see some advertising trends.
Top 1 Ad Creative of PharmEasy - Healthcare App
Ad Details ：
Headline ：Up to ₹750 Cashback on SBI Credit Cards 💳
Text ："PharmEasy Striking Offers. 🏏 Howzat? 20% Off on Medicines 💊 + Exciting Discounts from the Biggest Brands. ✔ Superfast Contact-less Deliveries ✔ Easy Return Policies ✔ No Minimum Order Value ✔ Free Delivery with PharmEasy Plus"
Top 2 Ad Creative of PharmEasy - Healthcare App
Ad Details ：
Headline ：Up to ₹750 Cashback on SBI Credit Cards 💳
Text ："PharmEasy Striking Offers. 🏏 Howzat? 20% Off on Medicines 💊 + Exciting Discounts from the Biggest Brands. ✔ Superfast Contact-less Deliveries ✔ Easy Return Policies ✔ No Minimum Order Value ✔ Free Delivery with PharmEasy Plus"
Top 3 Ad Creative of PharmEasy - Healthcare App
Ad Details ：
Headline ：Up to ₹600 Amazon Pay Cashback 💰
Text ："PharmEasy Striking Offers. 🏏 Howzat? 20% Off on Medicines 💊 + Exciting Discounts from the Biggest Brands. ✔ Superfast Contact-less Deliveries ✔ Easy Return Policies ✔ No Minimum Order Value ✔ Free Delivery with PharmEasy Plus"
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 171 | 171 | 171 |
| Popularity | 983 | 983 | 983 |
| Dimensions | 600 x 600 | 600 x 600 | 338 x 600 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | United Kingdom,Canada,Australia,United States | United Kingdom,United States,Australia,Canada | Canada,Australia,United Kingdom,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for PharmEasy - Healthcare App in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free PharmEasy - Healthcare App's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to PharmEasy - Healthcare App, you can click the app name below to view related reports, or you can find more info in ASOTools.