PhonePe – UPI, Recharges, Investments & Insurance Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the PhonePe – UPI, Recharges, Investments & Insurance's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps PhonePe – UPI, Recharges, Investments & Insurance.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of PhonePe – UPI, Recharges, Investments & Insurance
App Name : PhonePe – UPI, Recharges, Investments & Insurance
Logo：
OS : Android
Network : AppLovin,Facebook,Google Ads(Admob)
Developer : PhonePe
Publisher : Instagram,Facebook,Hog Run - Escape the Butcher,Pocket Redstone for Minecraft,Force Cleaner and Booster Pro,Heavy Excavator Crane: Construction City Truck 3D,Bigbang.io
Total creative ads during the time period : 845
Duration : 1,658
Popularity : 53,139
Check ASO Keywords of PhonePe – UPI, Recharges, Investments & Insurance
2. PhonePe – UPI, Recharges, Investments & Insurance’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser PhonePe – UPI, Recharges, Investments & Insurance in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of PhonePe – UPI, Recharges, Investments & Insurance in the recent period. As of 2021-03-13, among the PhonePe – UPI, Recharges, Investments & Insurance‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-13, PhonePe – UPI, Recharges, Investments & Insurance's the proportion of networks impressions are placed like this:
Facebook's proportion is 51.9%,
Messenger's proportion is 24.07%,
Instagram's proportion is 24.04%,
's proportion is ,
's proportion is .
In the date of 2021-03-13, PhonePe – UPI, Recharges, Investments & Insurance‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of PhonePe – UPI, Recharges, Investments & Insurance
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of PhonePe – UPI, Recharges, Investments & Insurance. We can see some advertising trends.
Top 1 Ad Creative of PhonePe – UPI, Recharges, Investments & Insurance
Ad Details ：
Headline ：PhonePe India's Payments App
Text ：Win up to ₹100 cahback* on your 1st Jio recharge
Top 2 Ad Creative of PhonePe – UPI, Recharges, Investments & Insurance
Ad Details ：
Headline ：PhonePe India's Payments App
Text ：Check your account balance in 2 simple steps!
Top 3 Ad Creative of PhonePe – UPI, Recharges, Investments & Insurance
Ad Details ：
Headline ：PhonePe India's Payments App
Text ：Make instant money transfers with UPI!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 337 | 404 | 403 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1200 x 628 | 1200 x 628 | 1200 x 628 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | India | India | India |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for PhonePe – UPI, Recharges, Investments & Insurance in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free PhonePe – UPI, Recharges, Investments & Insurance's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to PhonePe – UPI, Recharges, Investments & Insurance, you can click the app name below to view related reports, or you can find more info in ASOTools.