Pickaboo Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Pickaboo's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Pickaboo.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Pickaboo
App Name : Pickaboo
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : Silver Water Technologies
Publisher : True Mobile Caller ID Locator & Call Blocker,Universal Email App,TalkU Free Calls +Free Texting +International Call,Treehouse Table,USA Weather forecast,Talkray - Free Calls Texts,SHAREit - Transfer & Share,Text on pictures - Write words & text art on photo,Square Fit Size -Photo Editor &Photo Collage Maker
Total creative ads during the time period : 10,000
Duration : 1,216
Popularity : 147,325
Check ASO Keywords of Pickaboo
2. Pickaboo’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Pickaboo in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Pickaboo in the recent period. As of 2021-03-16, among the Pickaboo‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 33.33%, Carousel category's proportion is 66.67%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Pickaboo's the proportion of networks impressions are placed like this:
Facebook's proportion is 38.56%,
Instagram's proportion is 38.56%,
Audience Network's proportion is 11.44%,
Messenger's proportion is 11.44%,
's proportion is .
In the date of 2021-03-16, Pickaboo‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Pickaboo
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Pickaboo. We can see some advertising trends.
Top 1 Ad Creative of Pickaboo
Ad Details ：
Headline ：Samsung
Text ：A MegaReview from a MegaFan! Check out what Rakib Alam had to day about the Galaxy M31 #MegaMonster!
Top 2 Ad Creative of Pickaboo
Ad Details ：
Headline ：Huawei Day - Upto 27% OFF & FREE GIFTS!
Text ：Huawei Day is Live Now! Enjoy up to 27% OFF and FREE Gifts on your favorite Huawei Smartphones. Also get 0% EMI. Limited time offer, so hurry and order yours now!
Top 3 Ad Creative of Pickaboo
Ad Details ：
Headline ：অর্ডার করতে কল করুন ১৬৬২৭
Text ：এই গরমে পানিবাহিত রোগ থেকে আপনার পরিবারকে সুরক্ষিত রাখতে ঘরে নিয়ে আসুন Pureit.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 1 | 1 | 15 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 720 x 720 | 1200 x 628 | 640 x 640 |
| Creative Type | Image | Image | Video |
| Network | |||
| Related Ads | 2 | 3 | 1 |
| Countries | Canada,Australia,United States,United Kingdom | Bangladesh | Bangladesh |
| Language | English | English | NA |
Through the above analysis, we can see that the most effective channel for Pickaboo in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Pickaboo's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Pickaboo, you can click the app name below to view related reports, or you can find more info in ASOTools.