Pillow Cast Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Pillow Cast's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Pillow Cast.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Pillow Cast
App Name : Pillow Cast
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : YELLO POP CO., LTD
Publisher : Instagram,Facebook
Total creative ads during the time period : 401
Duration : 278
Popularity : 36,351
Check ASO Keywords of Pillow Cast
2. Pillow Cast’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Pillow Cast in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Pillow Cast in the recent period. As of 2021-03-15, among the Pillow Cast‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 69.23%, Playable Ads category's proportion is 0.0%, Image category's proportion is 30.77%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Pillow Cast's the proportion of networks impressions are placed like this:
Audience Network's proportion is 25.01%,
Instagram's proportion is 25.01%,
Messenger's proportion is 24.99%,
Facebook's proportion is 24.99%,
's proportion is .
In the date of 2021-03-15, Pillow Cast‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Pillow Cast
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Pillow Cast. We can see some advertising trends.
Top 1 Ad Creative of Pillow Cast
Ad Details ：
Headline ：แอพไลฟ์สตรีมเสียงยอดฮิต
Text ：เพื่อนก็ไม่ว่าง แฟนก็ไม่มี มาให้เสียงของพวกเราเป็นเพื่อนคุณได้นะ ไม่ต้องอาย พวกเราพร้อมรับฟังเสมอ มาเจอกันได้ที่ Pillow Cast . Pillow Cast แอปไลฟ์สตรีมเสียงยอดฮิต ดาวน์โหลดเลย ฟรี!
Top 2 Ad Creative of Pillow Cast
Ad Details ：
Headline ：แอพไลฟ์สตรีมเสียงยอดฮิต
Text ：เพื่อนก็ไม่ว่าง แฟนก็ไม่มี มาให้เสียงของพวกเราเป็นเพื่อนคุณได้นะ ไม่ต้องอาย พวกเราพร้อมรับฟังเสมอ มาเจอกันได้ที่ Pillow Cast . Pillow Cast แอปไลฟ์สตรีมเสียงยอดฮิต ดาวน์โหลดเลย ฟรี!
Top 3 Ad Creative of Pillow Cast
Ad Details ：
Headline ：แอพไลฟ์สตรีมเสียงยอดฮิต
Text ：เพื่อนก็ไม่ว่าง แฟนก็ไม่มี มาให้เสียงของพวกเราเป็นเพื่อนคุณได้นะ ไม่ต้องอาย พวกเราพร้อมรับฟังเสมอ มาเจอกันได้ที่ Pillow Cast . Pillow Cast แอปไลฟ์สตรีมเสียงยอดฮิต ดาวน์โหลดเลย ฟรี!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 64 | 64 | 64 |
| Popularity | 275 | 274 | 269 |
| Dimensions | 224 x 400 | 224 x 400 | 224 x 400 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 2 | 2 | 2 |
| Countries | United States,Australia,Thailand,United Kingdom | United States,Australia,Thailand,United Kingdom | Thailand,United Kingdom,Australia,United States |
| Language | Thai | Thai | Thai |
Through the above analysis, we can see that the most effective channel for Pillow Cast in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Pillow Cast's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Pillow Cast, you can click the app name below to view related reports, or you can find more info in ASOTools.