Pineapple Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Pineapple’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Pineapple.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Pineapple

App Name : Pineapple

Logo

Pineapple-SocialPeta

OS : iOS

Network : Facebook,Audience Network,Messenger

Developer : Pineapple Tech (PTY) Ltd

Publisher : Fotor - Photo Editor & Collage,GulogGratis: Køb & sælg,开箱模拟器 for 皇室战争,Video Editor with Music Star,MakeupPlus,TopBuzz: Notícias,Vídeos, GIFs,MySQL QueryDB Client

Total creative ads during the time period : 341

Duration : 744

Popularity : 103,886

2. Pineapple’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Pineapple in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Pineapple in the recent period. As of 2020-09-05, among the Pineapple‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 4.71%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 87.06%, Carousel category’s proportion is 8.24%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-05, Pineapple’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 67.2%,

Audience Network’s proportion is 25.9%,

Instagram’s proportion is 3.66%,

Messenger’s proportion is 3.24%,

’s proportion is .

In the date of 2020-09-05, Pineapple‘s network with the most ads is Facebook and its proportion is 32.94%.

3. Top 3 Ad Creative Analysis of Pineapple

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Pineapple. We can see some advertising trends.

Top 1 Ad Creative of Pineapple

Ad Details :

Headline :Pineapple

Text :‎Pineapple - Insurance as it should be. See how your money is used. Withdraw what is left. Connect to protect. — Snap a picture of the item you wish to insure. — Pay a standard insurance premium for full insurance cover. — All the premium paid goes straight into your Pineapple wallet. — Wa...

Top 2 Ad Creative of Pineapple

Ad Details :

Headline :Pineapple

Text :‎Pineapple - Insurance as it should be. See how your money is used. Withdraw what is left. Connect to protect. — Snap a picture of the item you wish to insure. — Pay a standard insurance premium for full insurance cover. — All the premium paid goes straight into your Pineapple wallet. — Wa...

Top 3 Ad Creative of Pineapple

Ad Details :

Headline :Pineapple

Text :‎Pineapple - Insurance as it should be. See how your money is used. Withdraw what is left. Connect to protect. — Snap a picture of the item you wish to insure. — Pay a standard insurance premium for full insurance cover. — All the premium paid goes straight into your Pineapple wallet. — Wa...

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 177 177 150
Popularity 851 847 808
Dimensions 1152 x 2048 1152 x 2048 1152 x 2048
Creative Type Image Image Image
Network Facebook Facebook Facebook
Related Ads 2 2 2
Countries South Africa South Africa South Africa
Language English English English

Through the above analysis, we can see that the most effective channel for Pineapple in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free Pineapple’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Pineapple, you can click the app name below to view related reports.