PinSteps Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the PinSteps’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps PinSteps.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of PinSteps
App Name : PinSteps
Logo：
OS : Android
Network : Facebook,Messenger
Developer : Assia Way
Publisher :
Total creative ads during the time period : 11
Duration : 429
Popularity : 1,520
2. PinSteps’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser PinSteps in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of PinSteps in the recent period. As of 2020-09-07, among the PinSteps‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, PinSteps’s the proportion of networks impressions are placed like this:
Facebook’s proportion is 98.57%,
Messenger’s proportion is 1.43%,
’s proportion is ,
’s proportion is ,
’s proportion is .
In the date of 2020-09-07, PinSteps‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of PinSteps
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of PinSteps. We can see some advertising trends.
Top 1 Ad Creative of PinSteps
Ad Details ：
Headline ：Rishon leZion. This is where it all began. This is not just an expression – this is history.. Places to visit
Text ：Rishon leZion. This is where it all began. This is not just an expression – this is history. This is a special tour and a unique route. Its difference from the usual city tour is that your mobile phone is the guide. As in every excursion, it takes time to get used to the tour guide, his style, rhy...
Top 2 Ad Creative of PinSteps
Ad Details ：
Headline ：Грузия ко дню Независимости
Text ：Грузия Мартвильский каньон, пещера Прометея и кулинарный тур
Top 3 Ad Creative of PinSteps
Ad Details ：
Headline ：Tbilisi, Jvari. May 31, 2019. Places to visit in Тбилиси
Text ：On this beautiful sunny day, we went to Jvari to see the confluence of Aragvi and Kura from the top of the monastery, took a ride on the children's railway and visited the market under the Dry Bridge and climbed the funicular to Matsminda and met a spectacular sunset.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 148 | 5 | 5 |
| Popularity | 971 | 59 | 59 |
| Dimensions | 900 x 1200 | 992 x 1200 | 1024 x 767 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United Kingdom,Israel | Russia | Israel |
| Language | English | Russian | English |
Through the above analysis, we can see that the most effective channel for PinSteps in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free PinSteps’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to PinSteps, you can click the app name below to view related reports.