Pizza Hut Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Pizza Hut’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Pizza Hut.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Pizza Hut

App Name : Pizza Hut

Logo

Pizza Hut-SocialPeta

OS : iOS

Network : Facebook,Instagram,Twitter

Developer : Pizza Hut, Inc.

Publisher : SmartNews: World Breaking News,GulogGratis: Køb & sælg,Blue Light Filter,Dating, Chat, Love – WannaMeet,WomanLog Calendar

Total creative ads during the time period : 325

Duration : 2,090

Popularity : 22,749

2. Pizza Hut’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Pizza Hut in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Pizza Hut in the recent period. As of 2020-09-07, among the Pizza Hut‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 75.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 25.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Pizza Hut’s the proportion of networks impressions are placed like this:

Audience Network’s proportion is 26.56%,

Instagram’s proportion is 26.56%,

Messenger’s proportion is 26.56%,

Facebook’s proportion is 20.31%,

’s proportion is .

In the date of 2020-09-07, Pizza Hut‘s network with the most ads is Facebook and its proportion is 25.0%.

3. Top 3 Ad Creative Analysis of Pizza Hut

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Pizza Hut. We can see some advertising trends.

Top 1 Ad Creative of Pizza Hut

Ad Details :

Headline :Pizza Night or Pizza Day!

Text :Let us do the cooking.

Top 2 Ad Creative of Pizza Hut

Ad Details :

Headline :Pizza Night or Pizza Day!

Text :Let us do the cooking.

Top 3 Ad Creative of Pizza Hut

Ad Details :

Headline :Pizza Hut

Text :pizzahut.com

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 59 59 63
Popularity 353 349 331
Dimensions 1200 x 628 1200 x 628 1280 x 720
Creative Type Image Image Video
Network Instagram Messenger YouTube
Related Ads 1 1 1
Countries United States United States India,Romania,Georgia,Serbia and Montenegro,Jordan,United Kingdom,Colombia,Sweden,Vietnam,Lithuania,Malaysia,Thailand,Egypt,Greece,United States,Israel,France,Slovak,Algeria,Pakistan
Language English English Italian

Through the above analysis, we can see that the most effective channel for Pizza Hut in recent advertising is Instagram, and the main creative type is Image.

In conclusion: The above is a free Pizza Hut’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Pizza Hut, you can click the app name below to view related reports.