PlanStreet Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the PlanStreet's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps PlanStreet.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of PlanStreet
App Name : PlanStreet
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Planstreet
Publisher : Instagram
Total creative ads during the time period : 20
Duration : 101
Popularity : 2,188
Check ASO Keywords of PlanStreet
2. PlanStreet’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser PlanStreet in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of PlanStreet in the recent period. As of 2020-10-01, among the PlanStreet‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 80.0%, Carousel category's proportion is 20.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-10-01, PlanStreet's the proportion of networks impressions are placed like this:
Facebook's proportion is 57.72%,
Audience Network's proportion is 15.97%,
Messenger's proportion is 15.97%,
Instagram's proportion is 10.34%,
's proportion is .
In the date of 2020-10-01, PlanStreet‘s network with the most ads is Facebook and its proportion is 53.33%.
3. Top 3 Ad Creative Analysis of PlanStreet
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of PlanStreet. We can see some advertising trends.
Top 1 Ad Creative of PlanStreet
Ad Details ：
Headline ：FREE TRIAL
Text ：Estimating, Scheduling, Task Management
Top 2 Ad Creative of PlanStreet
Ad Details ：
Headline ：FREE TRIAL
Text ：Estimating, Scheduling, Task Management
Top 3 Ad Creative of PlanStreet
Ad Details ：
Headline ：FREE TRIAL
Text ：Estimating, Scheduling, Task Management
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 64 | 64 | 64 |
| Popularity | 221 | 216 | 214 |
| Dimensions | 1200 x 1200 | 1200 x 1200 | 1200 x 1200 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Audience Network | |
| Related Ads | 2 | 2 | 2 |
| Countries | Ireland,Canada,United States,United Kingdom | Canada,United Kingdom,United States,Ireland | Canada,United Kingdom,United States,Ireland |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for PlanStreet in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free PlanStreet's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to PlanStreet, you can click the app name below to view related reports, or you can find more info in ASOTools.