Pocket Knights 2 Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Pocket Knights 2’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Pocket Knights 2.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Pocket Knights 2
App Name : Pocket Knights 2
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : Enjoy Game Inc
Publisher : Fotor - Photo Editor & Collage,GulogGratis: Køb & sælg,OLX Clasificados,Video Editor with Music Star,My Talking Angela,MakeupPlus,Tap Tap Music-Pop Songs
Total creative ads during the time period : 970
Duration : 868
Popularity : 103,794
2. Pocket Knights 2’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Pocket Knights 2 in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Pocket Knights 2 in the recent period. As of 2020-09-06, among the Pocket Knights 2‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 93.44%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 6.56%, Carousel category’s proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, Pocket Knights 2’s the proportion of networks impressions are placed like this:
Audience Network’s proportion is 48.0%,
Facebook’s proportion is 21.91%,
Instagram’s proportion is 21.25%,
Messenger’s proportion is 8.83%,
’s proportion is .
In the date of 2020-09-06, Pocket Knights 2‘s network with the most ads is Audience Network and its proportion is 29.51%.
3. Top 3 Ad Creative Analysis of Pocket Knights 2
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Pocket Knights 2. We can see some advertising trends.
Top 1 Ad Creative of Pocket Knights 2
Ad Details ：
Headline ：Build Your Team
Text ：Become a powerful hero and release your inner potential to defeat horrifying creatures TODAY!
Top 2 Ad Creative of Pocket Knights 2
Ad Details ：
Headline ：Fight Now!
Text ：
Top 3 Ad Creative of Pocket Knights 2
Ad Details ：
Headline ：幻想世界 你就是下一個英雄！
Text ：風靡全球3D魔幻手游！快來探索神秘寶藏與傳奇武器
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 312 | 171 | 334 |
| Popularity | 996 | 990 | 989 |
| Dimensions | 960 x 502 | 398 x 224 | 1000 x 1000 |
| Creative Type | Image | Video | Video |
| Network | |||
| Related Ads | 3 | 1 | 2 |
| Countries | Canada,Australia,United Kingdom,United States | Lesotho,Burkina Faso,Switzerland,Australia,DR Congo,Tuvalu,Malaysia,Ukraine,Mexico,Saint Lucia,Isle Of Man,Bahrian,Sao Tome and Principe,Finland,New Caledonia,Slovak,Kuwait,Moldavia,Argentina,Slovenia | Hong Kong,Taiwan |
| Language | English | English | Chinese (Traditional) |
Through the above analysis, we can see that the most effective channel for Pocket Knights 2 in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Pocket Knights 2’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Pocket Knights 2, you can click the app name below to view related reports.