Point — Debit Card Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Point — Debit Card's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Point — Debit Card.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Point — Debit Card
App Name : Point — Debit Card
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Point Up Inc.
Publisher : Instagram,Facebook,多贷 - 小额贷款助手
Total creative ads during the time period : 165
Duration : 221
Popularity : 21,548
Check ASO Keywords of Point — Debit Card
2. Point — Debit Card’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Point — Debit Card in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Point — Debit Card in the recent period. As of 2021-03-15, among the Point — Debit Card‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 7.94%, Playable Ads category's proportion is 0.0%, Image category's proportion is 73.02%, Carousel category's proportion is 19.05%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Point — Debit Card's the proportion of networks impressions are placed like this:
Instagram's proportion is 28.24%,
Facebook's proportion is 25.73%,
Messenger's proportion is 23.02%,
Audience Network's proportion is 23.02%,
's proportion is .
In the date of 2021-03-15, Point — Debit Card‘s network with the most ads is Instagram and its proportion is 30.16%.
3. Top 3 Ad Creative Analysis of Point — Debit Card
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Point — Debit Card. We can see some advertising trends.
Top 1 Ad Creative of Point — Debit Card
Ad Details ：
Headline ：Point — Debit Card
Text ：02 Dam Orange
Top 2 Ad Creative of Point — Debit Card
Ad Details ：
Headline ：Point — Debit Card
Text ：02 Dam Orange
Top 3 Ad Creative of Point — Debit Card
Ad Details ：
Headline ：Point — Debit Card
Text ：01 Runway Yellow
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 82 | 82 | 63 |
| Popularity | 580 | 575 | 387 |
| Dimensions | 1440 x 1440 | 1440 x 1440 | 1440 x 1440 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Audience Network | Messenger |
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | German | German | English |
Through the above analysis, we can see that the most effective channel for Point — Debit Card in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free Point — Debit Card's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Point — Debit Card, you can click the app name below to view related reports, or you can find more info in ASOTools.