Popina Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Popina's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Popina.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Popina
App Name : Popina
Logo：
OS : iOS
Network : Google Ads(Admob),Audience Network,Facebook
Developer : Popina
Publisher : Instagram,Günlük Aşk Falı,Facebook,Soruları Çözüyorum,Ace Wins All Classic Card Game,Cymera,Racing Moto : No Limits
Total creative ads during the time period : 149
Duration : 484
Popularity : 38,374
Check ASO Keywords of Popina
2. Popina’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Popina in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Popina in the recent period. As of 2021-03-15, among the Popina‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Popina's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-15, Popina‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Popina
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Popina. We can see some advertising trends.
Top 1 Ad Creative of Popina
Ad Details ：
Headline ：
Text ：Popina est Number One sur l'App Store !!! La raison ? C'est une caisse sur iPad intuitive et complète !
#appstore #numberone #fierté
Top 2 Ad Creative of Popina
Ad Details ：
Headline ：
Text ：⚡️BIG NEW⚡️
Happy de vous annoncer que Popina est maintenant partenaire de Uber Eats
C’est à dire que notre logiciel Popina intègre directement vos commandes Ubereats. Un bon moyen de booster vos commandes sans prise de tête 😉🍔
#food #ubereats #tech #frenchtect #popinaxubereats
Top 3 Ad Creative of Popina
Ad Details ：
Headline ：La caisse enregistreuse n°1 sur iPad - Popina
Text ：La caisse Popina, ultra fonctionnelle, pratique et si belle 🤩✨ #picoftheday #mood #popina #caissepopina #ipad #iphone #automn #compo #automncompo
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 251 | 251 | 251 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 600 x 313 | 449 x 537 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | France,Central African,Congo,Switzerland,Monaco,Luxembourg,Belgium | Congo,Monaco,Belgium,France,Luxembourg,Switzerland,Central African | Luxembourg,France,Switzerland,Monaco,Congo,Central African,Belgium |
| Language | French | French | French |
Through the above analysis, we can see that the most effective channel for Popina in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Popina's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Popina, you can click the app name below to view related reports, or you can find more info in ASOTools.