Popsy - Buy & Sell Used Stuff Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Popsy - Buy & Sell Used Stuff's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Popsy - Buy & Sell Used Stuff.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Popsy - Buy & Sell Used Stuff
App Name : Popsy - Buy & Sell Used Stuff
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Popsy – Compra e Venda de Coisas Usadas
Publisher : Instagram,Treehouse Table,Talkray - Free Calls Texts,SHAREit - Transfer & Share,TalkU Free Calls +Free Texting +International Call,USA Weather forecast,Text Free: WiFi Calling App ,Ameba,Tandem Language Exchange: Speak & learn languages
Total creative ads during the time period : 1,273
Duration : 1,783
Popularity : 618,895
Check ASO Keywords of Popsy - Buy & Sell Used Stuff
2. Popsy - Buy & Sell Used Stuff’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Popsy - Buy & Sell Used Stuff in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Popsy - Buy & Sell Used Stuff in the recent period. As of 2021-03-14, among the Popsy - Buy & Sell Used Stuff‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 16.67%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 83.33%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Popsy - Buy & Sell Used Stuff's the proportion of networks impressions are placed like this:
Facebook's proportion is 84.14%,
Audience Network's proportion is 5.34%,
Instagram's proportion is 5.26%,
Messenger's proportion is 5.26%,
's proportion is .
In the date of 2021-03-14, Popsy - Buy & Sell Used Stuff‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of Popsy - Buy & Sell Used Stuff
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Popsy - Buy & Sell Used Stuff. We can see some advertising trends.
Top 1 Ad Creative of Popsy - Buy & Sell Used Stuff
Ad Details ：
Headline ：Quer vender? Tira uma foto!
Text ："Maravilha esse app! Muito bom para vender e comprar! Muito fácil de usar! 💘😍"
- Alex, Membro da Popsy ★★★★★
Top 2 Ad Creative of Popsy - Buy & Sell Used Stuff
Ad Details ：
Headline ：Popsy
Text ：Compra & Venda de Coisas Usadas!
Top 3 Ad Creative of Popsy - Buy & Sell Used Stuff
Ad Details ：
Headline ：Mas dá trabalho anunciar o produto no app
Text ："Maravilha esse app! Muito bom para vender e comprar! Muito fácil de usar! 💘😍"
- Alex, Membro da Popsy ★★★★★
Marque um amigo que vai adorar 😍 estes também! 💘😍💘💘
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 1,140 | 919 | 269 |
| Popularity | 1,000 | 1,000 | 999 |
| Dimensions | 1280 x 720 | 1000 x 1000 | |
| Creative Type | Video | Image | Video |
| Network | Messenger | ||
| Related Ads | 6 | 8 | 1 |
| Countries | Korea,Brazil,Italy,Belgium,Saudi Arabia,Angola,Portugal,Spain,France | Australia,United States,United Kingdom,Brazil,Malaysia,Canada | Ireland,France,Italy,Brazil,Netherlands,Belgium,Saudi Arabia,Spain,Portugal,Canada,Korea |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for Popsy - Buy & Sell Used Stuff in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Popsy - Buy & Sell Used Stuff's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Popsy - Buy & Sell Used Stuff, you can click the app name below to view related reports, or you can find more info in ASOTools.