Pregnancy + Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Pregnancy +’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Pregnancy +.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Pregnancy +

App Name : Pregnancy +

Logo

Pregnancy +-SocialPeta

OS : Android

Network : Facebook,Audience Network,Instagram

Developer : Health & Parenting

Publisher : Korean Food Recipes - 10k Recipes,UC Mini- Best Tube Mate Fast Video Downloader,Treehouse Table,Vegan Recipes Free,Ameba,SHAREit - Transfer Share,Text Free: WiFi Calling App

Total creative ads during the time period : 822

Duration : 2,205

Popularity : 212,349

2. Pregnancy +’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Pregnancy + in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Pregnancy + in the recent period. As of 2020-09-07, among the Pregnancy +‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 80.74%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 2.96%, Carousel category’s proportion is 16.3%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Pregnancy +’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 60.1%,

Audience Network’s proportion is 27.6%,

Instagram’s proportion is 6.3%,

Messenger’s proportion is 6.0%,

’s proportion is .

In the date of 2020-09-07, Pregnancy +‘s network with the most ads is Facebook and its proportion is 53.33%.

3. Top 3 Ad Creative Analysis of Pregnancy +

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Pregnancy +. We can see some advertising trends.

Top 1 Ad Creative of Pregnancy +

Ad Details :

Headline :Pregnancy+ now supports different ethnicities

Text :

Top 2 Ad Creative of Pregnancy +

Ad Details :

Headline :Most loved pregnancy app

Text :

Top 3 Ad Creative of Pregnancy +

Ad Details :

Headline :Pregnancy+ now supports different ethnicities

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 234 249 234
Popularity 999 999 999
Dimensions 1080 x 1080 1280 x 1024 1080 x 1080
Creative Type Video Video Video
Network Facebook Audience Network Audience Network
Related Ads 1 1 1
Countries Portugal,United Arab Emirates,Canada,Colombia,Saudi Arabia,Italy,France,Turkey,Spain,Russia,United States,Australia,United Kingdom Russia,Argentina,France,Mexico,Belgium,Australia,Brazil,Colombia,United Kingdom,Turkey,Indonesia,Malaysia,Portugal,United Arab Emirates,Canada,Saudi Arabia Portugal,United Arab Emirates,Canada,Colombia,Saudi Arabia,Italy,France,Turkey,Spain,Russia,United States,Australia,United Kingdom
Language English English English

Through the above analysis, we can see that the most effective channel for Pregnancy + in recent advertising is Facebook, and the main creative type is Video.

In conclusion: The above is a free Pregnancy +’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Pregnancy +, you can click the app name below to view related reports.