Proximus TV Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Proximus TV’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Proximus TV.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Proximus TV

App Name : Proximus TV

Logo

Proximus TV-SocialPeta

OS : Android

Network : Facebook,Instagram,Google Ads(Admob)

Developer : Proximus

Publisher : Play!,Anygram : Make Global Friends,Zoobe - cartoon voice messages,Blues Music Forever

Total creative ads during the time period : 159

Duration : 605

Popularity : 9,827

2. Proximus TV’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Proximus TV in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Proximus TV in the recent period. As of 2020-09-07, among the Proximus TV‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 22.22%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 33.33%, Carousel category’s proportion is 44.44%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Proximus TV’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 94.82%,

Instagram’s proportion is 5.18%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-07, Proximus TV‘s network with the most ads is Facebook and its proportion is 72.22%.

3. Top 3 Ad Creative Analysis of Proximus TV

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Proximus TV. We can see some advertising trends.

Top 1 Ad Creative of Proximus TV

Ad Details :

Headline :La TV partout, tout le temps

Text :Proximus TV evolves and becomes Proximus Pickx. Don’t miss your favourite TV content during your holidays. Experience a new way to watch TV, movies, series, sports, … on all your screens, anywhere, anytime… with the Proximus Pickx app! As Proximus TV customer, you can: · Watch more than 8...

Top 2 Ad Creative of Proximus TV

Ad Details :

Headline :La TV partout, tout le temps

Text :Proximus TV evolves and becomes Proximus Pickx. Don’t miss your favourite TV content during your holidays. Experience a new way to watch TV, movies, series, sports, … on all your screens, anywhere, anytime… with the Proximus Pickx app! As Proximus TV customer, you can: · Watch more than 8...

Top 3 Ad Creative of Proximus TV

Ad Details :

Headline :La TV partout, tout le temps

Text :Proximus TV evolves and becomes Proximus Pickx. Don’t miss your favourite TV content during your holidays. Experience a new way to watch TV, movies, series, sports, … on all your screens, anywhere, anytime… with the Proximus Pickx app! As Proximus TV customer, you can: · Watch more than 8...

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 30 30 30
Popularity 119 118 118
Dimensions 1080 x 1080 1080 x 1080 1080 x 1080
Creative Type Image Image Image
Network Audience Network Instagram Facebook
Related Ads 2 2 2
Countries Belgium Belgium Belgium
Language English English English

Through the above analysis, we can see that the most effective channel for Proximus TV in recent advertising is Audience Network, and the main creative type is Image.

In conclusion: The above is a free Proximus TV’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Proximus TV, you can click the app name below to view related reports.