PUBG MOBILE LITE Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the PUBG MOBILE LITE's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps PUBG MOBILE LITE.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of PUBG MOBILE LITE
App Name : PUBG MOBILE LITE
Logo：
OS : Android
Network : Audience Network,Facebook,Google Ads(Admob)
Developer : Tencent Games
Publisher : BeSoccer - Soccer Live Score,SHAREit - Transfer & Share,BeautyPlus - Best Selfie Cam & Easy Photo Editor,USA Weather forecast,Treehouse Table,Light Bible: Daily Verses, Prayer, Audio Bible,Vegan Recipes - Free Vegan Food Cookbook,Been Love Memory - Love Counter 2020,UC Mini-Download Video Status & Movies
Total creative ads during the time period : 412
Duration : 837
Popularity : 31,087
Check ASO Keywords of PUBG MOBILE LITE
2. PUBG MOBILE LITE’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser PUBG MOBILE LITE in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of PUBG MOBILE LITE in the recent period. As of 2020-11-24, among the PUBG MOBILE LITE‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-11-24, PUBG MOBILE LITE's the proportion of networks impressions are placed like this:
Facebook's proportion is 30.34%,
Instagram's proportion is 30.34%,
Messenger's proportion is 30.34%,
Audience Network's proportion is 8.97%,
's proportion is .
In the date of 2020-11-24, PUBG MOBILE LITE‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of PUBG MOBILE LITE
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of PUBG MOBILE LITE. We can see some advertising trends.
Top 1 Ad Creative of PUBG MOBILE LITE
Ad Details ：
Headline ：PUBG Mobile Lite - How to Download
Text ：PUBG Mobile Lite Download – A Guide to Installing and Playing August 5, 2020May 29, 2020 by Joao C. The PUBG Mobile Lite is a version of the PUBG game that was developed for people with low-end devices that still want to have the same experience of the original PUBG Mobile game. On the 25th of Ju...
Top 2 Ad Creative of PUBG MOBILE LITE
Ad Details ：
Headline ：PUBG Mobile Lite - How to Download
Text ：PUBG Mobile Lite Download – A Guide to Installing and Playing August 5, 2020May 29, 2020 by Joao C. The PUBG Mobile Lite is a version of the PUBG game that was developed for people with low-end devices that still want to have the same experience of the original PUBG Mobile game. On the 25th of Ju...
Top 3 Ad Creative of PUBG MOBILE LITE
Ad Details ：
Headline ：PUBG Mobile Lite - How to Download
Text ：PUBG Mobile Lite Download – A Guide to Installing and Playing August 5, 2020May 29, 2020 by Joao C. The PUBG Mobile Lite is a version of the PUBG game that was developed for people with low-end devices that still want to have the same experience of the original PUBG Mobile game. On the 25th of Ju...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 103 | 103 | 103 |
| Popularity | 357 | 357 | 356 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 2 | 2 | 2 |
| Countries | United States,Australia,Canada,United Kingdom | United States,Australia,Canada,United Kingdom | United States,Australia,Canada,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for PUBG MOBILE LITE in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free PUBG MOBILE LITE's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to PUBG MOBILE LITE, you can click the app name below to view related reports, or you can find more info in ASOTools.