Puma FastPay Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Puma FastPay's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Puma FastPay.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Puma FastPay
App Name : Puma FastPay
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Alias Payments, Inc
Publisher : Instagram,Facebook
Total creative ads during the time period : 141
Duration : 1,383
Popularity : 14,161
Check ASO Keywords of Puma FastPay
2. Puma FastPay’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Puma FastPay in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Puma FastPay in the recent period. As of 2021-05-23, among the Puma FastPay‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-23, Puma FastPay's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.33%,
Audience Network's proportion is 33.33%,
Instagram's proportion is 33.33%,
's proportion is ,
's proportion is .
In the date of 2021-05-23, Puma FastPay‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Puma FastPay
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Puma FastPay. We can see some advertising trends.
Top 1 Ad Creative of Puma FastPay
Ad Details ：
Headline ：Si aún no la tienes, descárgala gratis desde aquí:
Text ：Con la aplicación Puma FastPay pagas la gasolina con tu celular.
1. Abre la aplicación
2. Escanea el QR Code o entra el código manual
3. Escoge la cantidad a echar, y ¡listo!
Si aún no la tienes, descárgala gratis desde aquí: www.pumafastpay.com/app
Top 2 Ad Creative of Puma FastPay
Ad Details ：
Headline ：Si aún no la tienes, descárgala gratis desde aquí:
Text ：Con la aplicación Puma FastPay pagas la gasolina con tu celular.
1. Abre la aplicación
2. Escanea el QR Code o entra el código manual
3. Escoge la cantidad a echar, y ¡listo!
Si aún no la tienes, descárgala gratis desde aquí: www.pumafastpay.com/app
Top 3 Ad Creative of Puma FastPay
Ad Details ：
Headline ：Puma FastPay ¡Descárgala hoy!
Text ：Con la aplicación Puma FastPay puedes ahorrar al pagar tu gasolina desde el celular. Recibe 1 y 2 centavos de descuento por litro al echar $10 0 más
¡Descárgala hoy! www.pumafastpay.com/app
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 84 | 84 | 54 |
| Popularity | 672 | 666 | 343 |
| Dimensions | 1200 x 1200 | 1200 x 1200 | 426 x 426 |
| Creative Type | Image | Image | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Puerto Rico | Puerto Rico | Puerto Rico |
| Language | Spanish | Spanish | Spanish |
Through the above analysis, we can see that the most effective channel for Puma FastPay in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Puma FastPay's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Puma FastPay, you can click the app name below to view related reports, or you can find more info in ASOTools.