Puzzle Blast Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Puzzle Blast's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Puzzle Blast.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Puzzle Blast
App Name : Puzzle Blast
Logo：
OS : Android
Network : Google Ads(Admob),Instagram,Messenger
Developer : Loop Games
Publisher : Instagram,Szókereső,Best Sudoku (Free),Photo Editor & Pic Collage - Sweet Selfie Camera,101 Okey - İnternetsiz,Treehouse Table,SHAREit - Transfer & Share
Total creative ads during the time period : 435
Duration : 1,007
Popularity : 113,309
Check ASO Keywords of Puzzle Blast
2. Puzzle Blast’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Puzzle Blast in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Puzzle Blast in the recent period. As of 2021-03-15, among the Puzzle Blast‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Puzzle Blast's the proportion of networks impressions are placed like this:
Facebook's proportion is 28.59%,
Messenger's proportion is 24.35%,
Audience Network's proportion is 23.97%,
Instagram's proportion is 23.01%,
Google Ads(Admob)'s proportion is 0.09%.
In the date of 2021-03-15, Puzzle Blast‘s network with the most ads is Facebook and its proportion is 24.0%.
3. Top 3 Ad Creative Analysis of Puzzle Blast
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Puzzle Blast. We can see some advertising trends.
Top 1 Ad Creative of Puzzle Blast
Ad Details ：
Headline ：You will have the best time with this game.
Text ：What is the highest score you can get?
Top 2 Ad Creative of Puzzle Blast
Ad Details ：
Headline ：Puzzle Blast - Relaxante e desafiador jogo!
Text ：Mantenha seu cérebro afiado e ativo, desafie-se com este jogo simples e bonito!
Top 3 Ad Creative of Puzzle Blast
Ad Details ：
Headline ：Puzzle Blast - Relaxante e desafiador jogo!
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 277 | 274 | 325 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 194 x 400 | 400 x 224 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 13 | 8 | 10 |
| Countries | Greece,United States,Portugal,Brazil,Puerto Rico,Russia,Chile,Mexico,Australia,Germany,Argentina,United Kingdom,Indonesia,Spain,Colombia,South Africa,Japan,Dominican,Italy | United Kingdom,Germany,France,Australia,Russia,Spain,Argentina,Mexico,Austria,Japan,Puerto Rico,Greece,United States,South Africa,Switzerland,Canada,Italy,Czech,Portugal | Peru,Germany,Puerto Rico,Austria,Argentina,France,Portugal,South Africa,Russia,United Kingdom,Greece,Japan,Italy,Canada,Mexico,Australia,Switzerland,United States,Colombia |
| Language | English | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for Puzzle Blast in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Puzzle Blast's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Puzzle Blast, you can click the app name below to view related reports, or you can find more info in ASOTools.