Puzzledom Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Puzzledom’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Puzzledom.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Puzzledom

App Name : Puzzledom

Logo

Puzzledom-SocialPeta

OS : iOS

Network : Google Ads(Admob),Facebook,AppLovin

Developer : Metajoy

Publisher : Kids Learning Puzzles: Cats 2, Play Educreations,Calc Dash - Free Run Game -,脑力达人 - 史上最难的侦探智力猜词游戏,Sudoku - Classic Sudoku Games,Fairy Land Rescue,Mermaid's New Baby - Family Spa Story & Kids Games,Girls Shaving Salon - Leg and Arm Shave,Skyward,Salón de Belleza Monstruo – Cambio Loco

Total creative ads during the time period : 13,583

Duration : 1,097

Popularity : 957,158

2. Puzzledom’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Puzzledom in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Puzzledom in the recent period. As of 2020-09-06, among the Puzzledom‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 44.44%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 0.0%, Carousel category’s proportion is 55.56%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, Puzzledom’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 85.19%,

Google Ads(Admob)’s proportion is 14.81%,

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In the date of 2020-09-06, Puzzledom‘s network with the most ads is Facebook and its proportion is 55.56%.

3. Top 3 Ad Creative Analysis of Puzzledom

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Puzzledom. We can see some advertising trends.

Top 1 Ad Creative of Puzzledom

Ad Details :

Headline :益智游戏大合集4+

Text :打发无聊时间 神器安利

Top 2 Ad Creative of Puzzledom

Ad Details :

Headline :玩了1年还没玩通关

Text :接水管 数独

Top 3 Ad Creative of Puzzledom

Ad Details :

Headline :friends are playing this

Text :play it like a genius

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 208 286 304
Popularity 998 997 984
Dimensions 480 x 720 406 x 720 480 x 720
Creative Type Video Video Video
Network Google Ads(Admob) Google Ads(Admob) Google Ads(Admob)
Related Ads 1 2 2
Countries Czech South Africa
Language Chinese (Simplified) NA NA

Through the above analysis, we can see that the most effective channel for Puzzledom in recent advertising is Google Ads(Admob), and the main creative type is Video.

In conclusion: The above is a free Puzzledom’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Puzzledom, you can click the app name below to view related reports.