Puzzledom Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Puzzledom's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Puzzledom.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Puzzledom
App Name : Puzzledom
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,AppLovin
Developer : Metajoy
Publisher : Kids Learning Puzzles: Cats 2, Play Educreations,Calc Dash - Free Run Game -,Brain Master - Riddles Teasers Puzzle Mind Training,数独 - 经典九宫格数独游戏,Fairy Land Rescue,Mermaid's New Baby - Family Spa Story & Kids Games,Girls Shaving Salon - Leg and Arm Shave,Skyward,Salón de Belleza Monstruo – Cambio Loco
Total creative ads during the time period : 10,000
Duration : 1,287
Popularity : 1,135,034
Check ASO Keywords of Puzzledom
2. Puzzledom’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Puzzledom in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Puzzledom in the recent period. As of 2021-03-15, among the Puzzledom‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Puzzledom's the proportion of networks impressions are placed like this:
Audience Network's proportion is 25.99%,
Instagram's proportion is 25.99%,
Facebook's proportion is 23.83%,
Messenger's proportion is 23.83%,
Google Ads(Admob)'s proportion is 0.36%.
In the date of 2021-03-15, Puzzledom‘s network with the most ads is Audience Network and its proportion is 25.23%.
3. Top 3 Ad Creative Analysis of Puzzledom
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Puzzledom. We can see some advertising trends.
Top 1 Ad Creative of Puzzledom
Ad Details ：
Headline ：5000 levels+++
Text ：Start playing now - get free puzzles every day!
Top 2 Ad Creative of Puzzledom
Ad Details ：
Headline ：5000 levels+++
Text ：Start playing now - get free puzzles every day!
Top 3 Ad Creative of Puzzledom
Ad Details ：
Headline ：5000 levels+++
Text ：Start playing now - get free puzzles every day!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 393 | 394 | 394 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 720 x 1280 | 800 x 800 | 800 x 800 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Estonia,Russia,Andorra,France,Afghanistan,Brazil,Austria,Greece,The British Virgin Islands,Thailand,South Africa,New Zealand,Saudi Arabia,Sweden,Japan,India | Estonia,Russia,Andorra,Afghanistan,Austria,Brazil,The British Virgin Islands,France,Greece,Thailand,South Africa,New Zealand,Saudi Arabia,Sweden,Japan,India | India,Brazil,Japan,Austria,Greece,South Africa,Sweden,France,The British Virgin Islands,Estonia,Russia,Afghanistan,Thailand,Saudi Arabia,Andorra,New Zealand |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Puzzledom in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Puzzledom's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Puzzledom, you can click the app name below to view related reports, or you can find more info in ASOTools.