QuikTok Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the QuikTok's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps QuikTok.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of QuikTok
App Name : QuikTok
Logo：
OS : iOS
Network : Instagram,Facebook,Audience Network
Developer : BORO ENTERPRISES LLC
Publisher : Instagram,Facebook
Total creative ads during the time period : 144
Duration : 127
Popularity : 51,389
Check ASO Keywords of QuikTok
2. QuikTok’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser QuikTok in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of QuikTok in the recent period. As of 2021-02-15, among the QuikTok‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-15, QuikTok's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-02-15, QuikTok‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of QuikTok
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of QuikTok. We can see some advertising trends.
Top 1 Ad Creative of QuikTok
Ad Details ：
Headline ：TAKE YOUR MUSIC TO THE NEXT LEVEL
Text ：QuikTok wants to help you reach your goals through the use of your song or brand in a TikTok™
Top 2 Ad Creative of QuikTok
Ad Details ：
Headline ：Blow up your song on TikTok™
Text ：Watch your song or brand reach large audiences and boost your plays or sales on all platforms
Top 3 Ad Creative of QuikTok
Ad Details ：
Headline ：Blow up your song on TikTok™
Text ：View your promotions in the user dashboard. Sit back and watch the growth!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 84 | 84 | 84 |
| Popularity | 593 | 593 | 593 |
| Dimensions | 600 x 600 | 600 x 600 | 340 x 426 |
| Creative Type | Image | Image | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States,United Kingdom,Australia,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for QuikTok in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free QuikTok's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to QuikTok, you can click the app name below to view related reports, or you can find more info in ASOTools.