RaiPay Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the RaiPay's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps RaiPay.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of RaiPay

App Name : RaiPay



OS : Android

Network : Facebook,Instagram,Messenger

Developer : Raiffeisenbank Hrvatska

Publisher : Instagram

Total creative ads during the time period : 42

Duration : 201

Popularity : 5,287

Check ASO Keywords of RaiPay

2. RaiPay’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser RaiPay in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of RaiPay in the recent period. As of 2020-12-22, among the RaiPay‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-12-22, RaiPay's the proportion of networks impressions are placed like this:

Facebook's proportion is 100.0%,

's proportion is ,

's proportion is ,

's proportion is ,

's proportion is .

In the date of 2020-12-22, RaiPay‘s network with the most ads is Facebook and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of RaiPay

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of RaiPay. We can see some advertising trends.

Top 1 Ad Creative of RaiPay

Ad Details :

Headline :Nova RBA app za plaćanje

Text :Odaberi sigurnije, brže i jednostavnije plaćanje! Uz RaiPay plaćaj mobitelom sa svim osobnim RBA Mastercard i Visa karticama.

Top 2 Ad Creative of RaiPay

Ad Details :

Headline :Nova RBA app za plaćanje

Text :Odaberi sigurnije, brže i jednostavnije plaćanje! Uz RaiPay plaćaj mobitelom sa svim osobnim RBA Mastercard i Visa karticama.

Top 3 Ad Creative of RaiPay

Ad Details :

Headline :Sigurno i jednostavno

Text :Pospremi svoje RBA kartice u RaiPay!
Preuzmi besplatno, plaćaj beskontaktno mobitelom i osjeti slobodu kupnje bez novčanika!

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 63 63 63
Popularity 439 439 437
Dimensions 1080 x 1080 1080 x 1080 1080 x 1080
Creative Type Image Image Image
Network Instagram Messenger Instagram
Related Ads 1 1 1
Countries Croatia Croatia Croatia
Language NA NA NA

Through the above analysis, we can see that the most effective channel for RaiPay in recent advertising is Instagram, and the main creative type is Image.

In conclusion: The above is a free RaiPay's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to RaiPay, you can click the app name below to view related reports, or you can find more info in ASOTools.