Rally Reader App Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Rally Reader App's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Rally Reader App.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Rally Reader App
App Name : Rally Reader App
Logo：
OS : iOS
Network : Messenger,Facebook,Instagram
Developer : Rally Reader
Publisher : Instagram,Facebook
Total creative ads during the time period : 72
Duration : 149
Popularity : 16,721
Check ASO Keywords of Rally Reader App
2. Rally Reader App’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Rally Reader App in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Rally Reader App in the recent period. As of 2021-03-16, among the Rally Reader App‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Rally Reader App's the proportion of networks impressions are placed like this:
Messenger's proportion is 25.3%,
Facebook's proportion is 25.23%,
Audience Network's proportion is 24.79%,
Instagram's proportion is 24.67%,
's proportion is .
In the date of 2021-03-16, Rally Reader App‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Rally Reader App
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Rally Reader App. We can see some advertising trends.
Top 1 Ad Creative of Rally Reader App
Ad Details ：
Headline ：New App for Teachers
Text ：Calling all teachers...are you struggling to help your students with reading while remote?
Top 2 Ad Creative of Rally Reader App
Ad Details ：
Headline ：New App for Teachers
Text ：Special offer for Teachers - Get Rally Reader for Free for your students for the entire school year. Help your students read while remote.
Top 3 Ad Creative of Rally Reader App
Ad Details ：
Headline ：New App for Teachers
Text ：Calling all teachers...are you struggling to help your students with reading while remote?
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 148 | 148 | 148 |
| Popularity | 866 | 866 | 865 |
| Dimensions | 426 x 240 | 426 x 240 | 426 x 240 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 7 | 7 | 7 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Rally Reader App in recent advertising is Messenger, and the main creative type is Video.
In conclusion: The above is a free Rally Reader App's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Rally Reader App, you can click the app name below to view related reports, or you can find more info in ASOTools.