Readee Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Readee's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Readee.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Readee
App Name : Readee
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : GINtelligence
Publisher : Instagram,Facebook,Glitter Slime Maker - Crazy Slime Fun,Chhota Bheem Shoot the Leyaks Game,Life Counter for Commander
Total creative ads during the time period : 67
Duration : 278
Popularity : 10,562
Check ASO Keywords of Readee
2. Readee’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Readee in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Readee in the recent period. As of 2021-05-25, among the Readee‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 34.29%, Playable Ads category's proportion is 0.0%, Image category's proportion is 65.71%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-25, Readee's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.22%,
Audience Network's proportion is 25.22%,
Instagram's proportion is 25.22%,
Messenger's proportion is 24.34%,
's proportion is .
In the date of 2021-05-25, Readee‘s network with the most ads is Facebook and its proportion is 25.71%.
3. Top 3 Ad Creative Analysis of Readee
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Readee. We can see some advertising trends.
Top 1 Ad Creative of Readee
Ad Details ：
Headline ：¡Suscríbete hoy mismo!
Text ：Disfruta de los mejores contenidos en la palma de tu mano.
Top 2 Ad Creative of Readee
Ad Details ：
Headline ：¡Suscríbete hoy mismo!
Text ：Disfruta de los mejores contenidos en la palma de tu mano.
Top 3 Ad Creative of Readee
Ad Details ：
Headline ：¡Suscríbete hoy mismo!
Text ：Disfruta de los mejores contenidos en la palma de tu mano.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 90 | 90 | 90 |
| Popularity | 278 | 275 | 275 |
| Dimensions | 240 x 426 | 240 x 426 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | Messenger | ||
| Related Ads | 4 | 4 | 4 |
| Countries | Ecuador,Peru,Dominican,Morocco,East Timor,Algeria,Angola,Sri Lanka,Aruba,Bangladesh,Venezuela,Mexico,Chile,Panama,Cuba,Spain,Argentina,Paraguay,Colombia | Ecuador,Peru,Dominican,Morocco,East Timor,Algeria,Angola,Sri Lanka,Aruba,Bangladesh,Venezuela,Chile,Panama,Paraguay,Colombia,Argentina,Mexico,Cuba,Spain | East Timor,Venezuela,Ecuador,Angola,Aruba,Sri Lanka,Algeria,Peru,Bangladesh,Morocco,Dominican,Colombia,Paraguay,Spain,Panama,Cuba,Argentina,Mexico,Chile |
| Language | Spanish | Spanish | Spanish |
Through the above analysis, we can see that the most effective channel for Readee in recent advertising is Messenger, and the main creative type is Video.
In conclusion: The above is a free Readee's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Readee, you can click the app name below to view related reports, or you can find more info in ASOTools.