Realestate Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Realestate's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Realestate.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Realestate
App Name : Realestate
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : Realestate.co.nz
Publisher : Instagram,Facebook,The Block Puzzle Game,Physics Drawing
Total creative ads during the time period : 141
Duration : 569
Popularity : 11,494
Check ASO Keywords of Realestate
2. Realestate’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Realestate in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Realestate in the recent period. As of 2021-05-24, among the Realestate‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-24, Realestate's the proportion of networks impressions are placed like this:
Audience Network's proportion is 42.86%,
Facebook's proportion is 28.57%,
Instagram's proportion is 14.29%,
Messenger's proportion is 14.29%,
's proportion is .
In the date of 2021-05-24, Realestate‘s network with the most ads is Audience Network and its proportion is 42.86%.
3. Top 3 Ad Creative Analysis of Realestate
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Realestate. We can see some advertising trends.
Top 1 Ad Creative of Realestate
Ad Details ：
Headline ：Does your property double in value every 10 years?
Text ：What's happened to Waikato house prices over the last decade? We take a look at 10 years of data and break down what's happened in your district. Read the report now 👇
Top 2 Ad Creative of Realestate
Ad Details ：
Headline ：Does your property double in value every 10 years?
Text ：What's happened to Waikato house prices over the last decade? We take a look at 10 years of data and break down what's happened in your district. Read the report now 👇
Top 3 Ad Creative of Realestate
Ad Details ：
Headline ：
Text ：A GREAT COASTAL LIFESTYLE PROPERTY - WHANGARURU HARBOUR
https://www.trademe.co.nz/a/property/residential/lifestyle-property/listing/2818377054?bof=YpzOfeec
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 111 | 73 | 28 |
| Popularity | 581 | 488 | 136 |
| Dimensions | 600 x 449 | 600 x 449 | |
| Creative Type | Image | Image | Video |
| Network | |||
| Related Ads | 2 | 1 | 1 |
| Countries | Canada,United Kingdom,United States,Australia | United States,Canada,United Kingdom,Australia | United States,Australia,United Kingdom,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Realestate in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Realestate's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Realestate, you can click the app name below to view related reports, or you can find more info in ASOTools.