REXEL.FR Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the REXEL.FR's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps REXEL.FR.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of REXEL.FR
App Name : REXEL.FR
Logo：
OS : iOS
Network : Messenger,Audience Network,Instagram
Developer : REXEL FRANCE
Publisher : Instagram,Facebook,لعبة سيارة الاسعاف - العاب اطفال براعم و العاب سيارات الاسعاف الجديدة,Tide Times UK : Tides For The United Kingdom,浮気現場25時Ⅱ,최강 파이터즈,Block Puzzle Fill The Grid,Free GPS Offline Maps - Travel, Navigate & Explore
Total creative ads during the time period : 61
Duration : 23
Popularity : 4,966
Check ASO Keywords of REXEL.FR
2. REXEL.FR’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser REXEL.FR in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of REXEL.FR in the recent period. As of 2021-02-16, among the REXEL.FR‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-16, REXEL.FR's the proportion of networks impressions are placed like this:
Messenger's proportion is 27.78%,
Audience Network's proportion is 25.93%,
Instagram's proportion is 24.07%,
Facebook's proportion is 22.22%,
's proportion is .
In the date of 2021-02-16, REXEL.FR‘s network with the most ads is Messenger and its proportion is 27.78%.
3. Top 3 Ad Creative Analysis of REXEL.FR
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of REXEL.FR. We can see some advertising trends.
Top 1 Ad Creative of REXEL.FR
Ad Details ：
Headline ：LEDVANCE
Text ：😀 Saviez-vous qu'un éclairage adapté dans les bureaux peut améliorer de façon significative la productivité des employés de vos clients ?
😀 Impressionnez vos clients et achetez chez REXEL les produits LEDVANCE pour un éclairage de bureaux moderne.
💡 Achetez des luminaires de bureau Ledvance sur rexel.fr
Top 2 Ad Creative of REXEL.FR
Ad Details ：
Headline ：LEDVANCE
Text ：😀 La campagne conjointe REXEL - LEDVANCE vous permettra de découvrir des solutions optimales pour un éclairage de parking conforme aux normes, sûr et économique.
💡 En savoir plus sur rexel.fr
Top 3 Ad Creative of REXEL.FR
Ad Details ：
Headline ：LEDVANCE
Text ：😀 REXEL et LEDVANCE proposent des solutions d'éclairage complètes pour les bureaux. Le luminaire Panel Value offre un bon rapport qualité/prix avec de nombreuses options de montage.
😀 Les applications recommandées sont les zones d'accueil, les foyers, les couloirs et les ascenseurs.
💡 En savoir plus sur rexel.fr
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 15 | 15 | 15 |
| Popularity | 85 | 85 | 85 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | France,Luxembourg,Central African,Congo,Monaco,Belgium,Switzerland | Belgium,Luxembourg,Central African,Monaco,Congo,Switzerland,France | Belgium,France,Congo,Switzerland,Monaco,Luxembourg,Central African |
| Language | French | French | French |
Through the above analysis, we can see that the most effective channel for REXEL.FR in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free REXEL.FR's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to REXEL.FR, you can click the app name below to view related reports, or you can find more info in ASOTools.