Ridesum Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Ridesum's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Ridesum.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Ridesum
App Name : Ridesum
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : Ridesum AB
Publisher : Instagram,Facebook,Fractions - calculate and compare,500+ Tamil Stories,Truyen Cuoi Offline,Socks-2048
Total creative ads during the time period : 96
Duration : 353
Popularity : 13,748
Check ASO Keywords of Ridesum
2. Ridesum’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Ridesum in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Ridesum in the recent period. As of 2021-03-15, among the Ridesum‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 50.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 25.0%, Carousel category's proportion is 25.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Ridesum's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-15, Ridesum‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Ridesum
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Ridesum. We can see some advertising trends.
Top 1 Ad Creative of Ridesum
Ad Details ：
Headline ：Alla bokningar på ett ställe
Text ：Hej tränare! Trött på att jonglera bokningar i olika kanaler? Jobba smartare! Använd Ridesums kostnadsfria bokningssystem. Du lägger upp lediga tider, eleverna bokar. Spara tid och öka dina intäkter!
Top 2 Ad Creative of Ridesum
Ad Details ：
Headline ：Alla bokningar på ett ställe
Text ：Hej tränare! Trött på att jonglera bokningar i olika kanaler? Jobba smartare! Använd Ridesums kostnadsfria bokningssystem. Du lägger upp lediga tider, eleverna bokar. Spara tid och öka dina intäkter!
Top 3 Ad Creative of Ridesum
Ad Details ：
Headline ：Alla bokningar på ett ställe
Text ：Hej tränare! Trött på att jonglera bokningar i olika kanaler? Jobba smartare! Använd Ridesums kostnadsfria bokningssystem. Du lägger upp lediga tider, eleverna bokar. Spara tid och öka dina intäkter!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 120 | 120 | 119 |
| Popularity | 893 | 890 | 885 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | Sweden,Norway | Sweden,Norway | Norway,Sweden |
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for Ridesum in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free Ridesum's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Ridesum, you can click the app name below to view related reports, or you can find more info in ASOTools.