River Islands Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the River Islands's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps River Islands.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of River Islands
App Name : River Islands
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : RIVER ISLANDS DEVELOPMENT, LLC
Publisher : Instagram,Facebook,开箱模拟器 for 皇室战争,Blue Light Filter - Night Mode, Night Shift,Korean Food Recipes - 10k Recipes,Text Free: WiFi Calling App
Total creative ads during the time period : 136
Duration : 546
Popularity : 33,725
Check ASO Keywords of River Islands
2. River Islands’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser River Islands in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of River Islands in the recent period. As of 2021-03-16, among the River Islands‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, River Islands's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.33%,
Instagram's proportion is 33.33%,
Messenger's proportion is 33.33%,
's proportion is ,
's proportion is .
In the date of 2021-03-16, River Islands‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of River Islands
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of River Islands. We can see some advertising trends.
Top 1 Ad Creative of River Islands
Ad Details ：
Headline ：Our Mobile App is Live!
Text ：We’re excited to announce something big for River Islands - we now have a mobile app that you can download today!
Top 2 Ad Creative of River Islands
Ad Details ：
Headline ：Our Mobile App is Live!
Text ：We’re excited to announce something big for River Islands - we now have a mobile app that you can download today!
Top 3 Ad Creative of River Islands
Ad Details ：
Headline ：Our Mobile App is Live!
Text ：We’re excited to announce something big for River Islands - we now have a mobile app that you can download today!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 143 | 143 | 143 |
| Popularity | 664 | 661 | 631 |
| Dimensions | 2048 x 2048 | 2048 x 2048 | 2048 x 2048 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Audience Network | |
| Related Ads | 2 | 2 | 2 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for River Islands in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free River Islands's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to River Islands, you can click the app name below to view related reports, or you can find more info in ASOTools.