Robson Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Robson's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Robson.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Robson
App Name : Robson
Logo：
OS : iOS
Network : Facebook,Google Ads(Admob),Instagram
Developer : Globalme Localization Inc.
Publisher : Instagram,Facebook,Jewel Match King,Lock The Block,狗狗警察- 宝宝汽车,消防车免费幼儿游戏,超级电池医生-电池管家专业版,Video Saver - Repost Videos for Facebook
Total creative ads during the time period : 46
Duration : 768
Popularity : 3,445
Check ASO Keywords of Robson
2. Robson’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Robson in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Robson in the recent period. As of 2021-05-27, among the Robson‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-27, Robson's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-27, Robson‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Robson
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Robson. We can see some advertising trends.
Top 1 Ad Creative of Robson
Ad Details ：
Headline ：Help improve voice recognition devices
Text ：Download Robson App
Top 2 Ad Creative of Robson
Ad Details ：
Headline ：Help improve voice recognition devices
Text ：Download Robson App
Top 3 Ad Creative of Robson
Ad Details ：
Headline ：Help improve voice recognition devices
Text ：Download Robson App
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 29 | 29 | 29 |
| Popularity | 104 | 103 | 103 |
| Dimensions | 600 x 599 | 600 x 599 | 600 x 599 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | ||
| Related Ads | 2 | 2 | 2 |
| Countries | Korea | Korea | Korea |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Robson in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Robson's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Robson, you can click the app name below to view related reports, or you can find more info in ASOTools.