Rufilo Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Rufilo’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Rufilo.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Rufilo

App Name : Rufilo



OS : Android

Network : Google Ads(Admob),Facebook

Developer : Rufilo

Publisher : Studies Planner,Russian folk verses and songs2,Cars Memory,Детские песни из мультфильмов для малышей,First Words for Baby: Colors,اصوات الحيوانات,Connect - Lunar New Year,English Study Step1(PhoneFree),Baby Phone Games for Babies

Total creative ads during the time period : 31

Duration : 32

Popularity : 1,841

2. Rufilo’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Rufilo in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Rufilo in the recent period. As of 2020-09-01, among the Rufilo‘s ad creative, the Html category’s proportion is 37.5%, Video category’s proportion is 12.5%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 25.0%, Carousel category’s proportion is 25.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-01, Rufilo’s the proportion of networks impressions are placed like this:

Google Ads(Admob)’s proportion is 100.0%,

’s proportion is ,

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In the date of 2020-09-01, Rufilo‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Rufilo

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Rufilo. We can see some advertising trends.

Top 1 Ad Creative of Rufilo

Ad Details :

Headline :Revolving credit line for 1 yr

Text :Credit Limit up to Rs. 25,000

Top 2 Ad Creative of Rufilo

Ad Details :

Headline :Revolving credit line for 1 yr

Text :Credit Limit up to Rs. 25,000

Top 3 Ad Creative of Rufilo

Ad Details :

Headline :Get line of credit up to ₹25,000/- in 5 Minutes

Text :💰 Get revolving line of credit from ₹3,000 to ₹25,000/-* 💳Only Pan & Aadhaar card required ⏱ Money Credited in Bank within 5 min 💳Find and avail most suited Credit for you

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 23 23 1
Popularity 82 81 55
Dimensions 640 x 360 512 x 250 720 x 720
Creative Type Video Image Image
Network Google Ads(Admob) Google Ads(Admob) Facebook
Related Ads 2 4 1
Countries Canada,United Kingdom,United States,Australia Australia,United States,United Kingdom,Canada United Kingdom,Canada,United States,Australia
Language English English English

Through the above analysis, we can see that the most effective channel for Rufilo in recent advertising is Google Ads(Admob), and the main creative type is Video.

In conclusion: The above is a free Rufilo’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Rufilo, you can click the app name below to view related reports.