Ruuvi Station Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Ruuvi Station's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Ruuvi Station.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Ruuvi Station
App Name : Ruuvi Station
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : Ruuvi
Publisher : Instagram,Facebook,Fotor - Photo Editor&Collage
Total creative ads during the time period : 74
Duration : 624
Popularity : 5,505
Check ASO Keywords of Ruuvi Station
2. Ruuvi Station’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Ruuvi Station in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Ruuvi Station in the recent period. As of 2021-03-03, among the Ruuvi Station‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 90.0%, Carousel category's proportion is 10.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-03, Ruuvi Station's the proportion of networks impressions are placed like this:
Instagram's proportion is 39.03%,
Facebook's proportion is 33.2%,
Messenger's proportion is 27.78%,
's proportion is ,
's proportion is .
In the date of 2021-03-03, Ruuvi Station‘s network with the most ads is Instagram and its proportion is 40.0%.
3. Top 3 Ad Creative Analysis of Ruuvi Station
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Ruuvi Station. We can see some advertising trends.
Top 1 Ad Creative of Ruuvi Station
Ad Details ：
Headline ：Tustustu lisää täällä 👉
Text ：
Top 2 Ad Creative of Ruuvi Station
Ad Details ：
Headline ：Built To Last
Text ：You can use RuuviTag in limitless ways. For example in your greenhouse 🌿 All you gardeners out there know that it’s essential to keep the plants and herbs in the right temperature and humidity levels 🧑🌾 Set one RuuviTag inside your greenhouse, and monitor the levels easily with your smartphone
📲 Set alarms and explore history.
💦With our waterproof design and multiyear battery, the RuuviTag will last the harshest weather conditions.
🏠 You can use it wherever you want: indoors or outdoors, in your car, in your fridge or freezer, you name it, we measure it.
👇 Check out more information from the link below.
Top 3 Ad Creative of Ruuvi Station
Ad Details ：
Headline ：Built To Last
Text ：You can use RuuviTag in limitless ways. For example in your greenhouse 🌿 All you gardeners out there know that it’s essential to keep the plants and herbs in the right temperature and humidity levels 🧑🌾 Set one RuuviTag inside your greenhouse, and monitor the levels easily with your smartphone
📲 Set alarms and explore history.
💦With our waterproof design and multiyear battery, the RuuviTag will last the harshest weather conditions.
🏠 You can use it wherever you want: indoors or outdoors, in your car, in your fridge or freezer, you name it, we measure it.
👇 Check out more information from the link below.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 22 | 20 | 20 |
| Popularity | 110 | 103 | 102 |
| Dimensions | 400 x 224 | 600 x 600 | 600 x 600 |
| Creative Type | Video | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Finland | Canada,United States,United Kingdom,Australia | United States,United Kingdom,Canada,Australia |
| Language | NA | English | English |
Through the above analysis, we can see that the most effective channel for Ruuvi Station in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Ruuvi Station's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Ruuvi Station, you can click the app name below to view related reports, or you can find more info in ASOTools.