Safe Zone! Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Safe Zone!'s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Safe Zone!.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Safe Zone!
App Name : Safe Zone!
Logo：
OS : iOS
Network : Audience Network,Facebook,Vungle
Developer : FOREVER SATURN CORPORATION LIMITED
Publisher : GulogGratis,OLX Classifieds,Fotor - Photo Editor&Collage,Instagram,appsGratis,开箱模拟器 for 皇室战争,Un día más culto,中央天气预报-精准预报实时天气变化,Tap Tap Music-Pop Songs
Total creative ads during the time period : 511
Duration : 584
Popularity : 157,770
Check ASO Keywords of Safe Zone!
2. Safe Zone!’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Safe Zone! in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Safe Zone! in the recent period. As of 2021-03-14, among the Safe Zone!‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Safe Zone!'s the proportion of networks impressions are placed like this:
Facebook's proportion is 31.98%,
Instagram's proportion is 31.52%,
Audience Network's proportion is 18.32%,
Messenger's proportion is 18.18%,
's proportion is .
In the date of 2021-03-14, Safe Zone!‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Safe Zone!
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Safe Zone!. We can see some advertising trends.
Top 1 Ad Creative of Safe Zone!
Ad Details ：
Headline ：Can you reach the Safe Zone？
Text ：The best zombie shooting game！
Top 2 Ad Creative of Safe Zone!
Ad Details ：
Headline ：Can you reach the Safe Zone？
Text ：
Top 3 Ad Creative of Safe Zone!
Ad Details ：
Headline ：Can you reach the Safe Zone？
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 406 | 405 | 405 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1080 x 1080 | 1026 x 1280 | 1080 x 1080 |
| Creative Type | Video | Video | Video |
| Network | Messenger | Audience Network | Audience Network |
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Safe Zone! in recent advertising is Messenger, and the main creative type is Video.
In conclusion: The above is a free Safe Zone!'s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Safe Zone!, you can click the app name below to view related reports, or you can find more info in ASOTools.