SafeCook Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the SafeCook's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps SafeCook.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of SafeCook
App Name : SafeCook
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : SafeCook
Publisher : Instagram,Alarm Clock Xtreme: Alarm, Reminders, Timer (Free),BeautyPlus - Best Selfie Cam & Easy Photo Editor
Total creative ads during the time period : 16
Duration : 306
Popularity : 4,793
Check ASO Keywords of SafeCook
2. SafeCook’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser SafeCook in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of SafeCook in the recent period. As of 2020-10-04, among the SafeCook‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-10-04, SafeCook's the proportion of networks impressions are placed like this:
Instagram's proportion is 50.0%,
Messenger's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-10-04, SafeCook‘s network with the most ads is Instagram and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of SafeCook
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of SafeCook. We can see some advertising trends.
Top 1 Ad Creative of SafeCook
Ad Details ：
Headline ：SafeCook - 1ère Application au Service de l'Ho.Re.Ca.
Text ：L'application Ho.Re.Ca. créé par un restaurateur pour les restaurateurs!
Top 2 Ad Creative of SafeCook
Ad Details ：
Headline ：SafeCook - 1ère Application au Service de l'Ho.Re.Ca.
Text ：SafeCook, la seule application professionnelle exclusivement au service de l'Ho.Re.Ca. Disponible maintenant pour iOS et Android.
Top 3 Ad Creative of SafeCook
Ad Details ：
Headline ：SafeCook - 1ère Application au Service de l'Ho.Re.Ca.
Text ：L'application Ho.Re.Ca. créé par un restaurateur pour les restaurateurs!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 298 | 298 | 298 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1200 x 1200 | 1200 x 1200 | 1200 x 1200 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | Luxembourg,France,Netherlands,Belgium | Luxembourg,Netherlands,France,Belgium | Luxembourg,Netherlands,France,Belgium |
| Language | French | French | French |
Through the above analysis, we can see that the most effective channel for SafeCook in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free SafeCook's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to SafeCook, you can click the app name below to view related reports, or you can find more info in ASOTools.