Safely Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Safely’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Safely.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Safely

App Name : Safely

Logo

Safely-SocialPeta

OS : iOS

Network : Google Ads(Admob),Audience Network,Messenger

Developer : TriPi Connected Tech, Inc

Publisher : Emotional intelligence,Halloween Jackpot Win Slots,Funny Riddles (PL),Spider Solitaire Classic,심심톡,Fair Story: Bubble Shooter,C.U.T.E. - Follow IG Star Girls

Total creative ads during the time period : 43

Duration : 106

Popularity : 6,285

2. Safely’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Safely in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Safely in the recent period. As of 2020-09-04, among the Safely‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-04, Safely’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 26.4%,

Instagram’s proportion is 26.4%,

Audience Network’s proportion is 23.6%,

Messenger’s proportion is 23.6%,

’s proportion is .

In the date of 2020-09-04, Safely‘s network with the most ads is Facebook and its proportion is 25.0%.

3. Top 3 Ad Creative Analysis of Safely

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Safely. We can see some advertising trends.

Top 1 Ad Creative of Safely

Ad Details :

Headline :Download the Safely Pass App

Text :Let’s All Get Back to Work… Safely Minimize the risk of your workers contracting COVID-19 and keep your doors open with the Safely Pass App. Step 1: Download the Safely Pass App Step 2: Access the Web Dashboard to Manage Your Workspace Access the Web Dashboard Enterprise Customer? Click Here to ...

Top 2 Ad Creative of Safely

Ad Details :

Headline :Download the Safely Pass App

Text :Let’s All Get Back to Work… Safely Minimize the risk of your workers contracting COVID-19 and keep your doors open with the Safely Pass App. Step 1: Download the Safely Pass App Step 2: Access the Web Dashboard to Manage Your Workspace Access the Web Dashboard Enterprise Customer? Click Here to ...

Top 3 Ad Creative of Safely

Ad Details :

Headline :Download SafelyPass Free to Your Android Device

Text :‎Create a virtual work, collaboration or a social space with a couple of clicks, invite others to join and with a personal QR code grant physical access to a physical space by issuing a digital SAFELY Pass. Automate people entry processes to physical spaces by making sure they are SAFELY spaces fo...

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 105 105 42
Popularity 298 297 143
Dimensions 2048 x 1152 2048 x 1152 2048 x 1152
Creative Type Image Image Image
Network Instagram Facebook Audience Network
Related Ads 3 3 2
Countries Canada,United States,United Kingdom,Australia United Kingdom,Canada,United States,Australia United States
Language English English English

Through the above analysis, we can see that the most effective channel for Safely in recent advertising is Instagram, and the main creative type is Image.

In conclusion: The above is a free Safely’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Safely, you can click the app name below to view related reports.