SafeUT Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the SafeUT's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps SafeUT.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of SafeUT
App Name : SafeUT
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Instagram
Developer : University of Utah Hospitals and Clinics
Publisher : Instagram,Facebook,Аудиосказки. Любовь и доброта,Daily Reflections,ASMR Player,经营游戏：儿童医疗中心 - 儿童医生小游戏,史上最贱小游戏8-最坑的游戏
Total creative ads during the time period : 109
Duration : 877
Popularity : 13,446
Check ASO Keywords of SafeUT
2. SafeUT’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser SafeUT in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of SafeUT in the recent period. As of 2021-03-07, among the SafeUT‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-07, SafeUT's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-03-07, SafeUT‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of SafeUT
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of SafeUT. We can see some advertising trends.
Top 1 Ad Creative of SafeUT
Ad Details ：
Headline ：Real-Time Crisis Intervention
Text ：The SafeUT Crisis Chat and Tip Line is a statewide service that provides real-time crisis intervention to youth through live chat and a confidential tip program – right from your smartphone.
Top 2 Ad Creative of SafeUT
Ad Details ：
Headline ：SafeUT Crisis Chat & Tip Line | University of Utah Health
Text ：School can be hard.
We can help.
Top 3 Ad Creative of SafeUT
Ad Details ：
Headline ：SafeUT Crisis Chat & Tip Line | University of Utah Health
Text ：School can be hard.
We can help.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 149 | 79 | 79 |
| Popularity | 948 | 538 | 538 |
| Dimensions | 1200 x 628 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | United States | Australia,United Kingdom,United States,Canada | Australia,United States,United Kingdom,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for SafeUT in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free SafeUT's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to SafeUT, you can click the app name below to view related reports, or you can find more info in ASOTools.