Santam app Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Santam app's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Santam app.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Santam app
App Name : Santam app
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Santam Ltd
Publisher : Instagram,Facebook,AirBrush: Easy Photo Editor,7 Minute Workout,Bible Study - Study The Bible By Topic,Add Audio to Video,TopBuzz: Notícias,Vídeos, GIFs
Total creative ads during the time period : 76
Duration : 2,229
Popularity : 10,079
Check ASO Keywords of Santam app
2. Santam app’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Santam app in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Santam app in the recent period. As of 2021-05-19, among the Santam app‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-19, Santam app's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-19, Santam app‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Santam app
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Santam app. We can see some advertising trends.
Top 1 Ad Creative of Santam app
Ad Details ：
Headline ：Trade-in tips
Text ：Thinking of trading-in your car? Here are tips to ensure you get the best deal.
Top 2 Ad Creative of Santam app
Ad Details ：
Headline ：Negotiation tips
Text ：Trading in your car? Follow these steps to negotiate your way to a good deal
Top 3 Ad Creative of Santam app
Ad Details ：
Headline ：Insurance good and proper
Text ：Are you paying the right insurance premium?
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 116 | 109 | 108 |
| Popularity | 874 | 560 | 504 |
| Dimensions | 748 x 420 | 748 x 420 | 748 x 420 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Audience Network | Audience Network |
| Related Ads | 101 | 101 | 76 |
| Countries | United States,Australia,United Kingdom,Canada | United States,Australia,United Kingdom,Canada | United States,Canada,Australia,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Santam app in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Santam app's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Santam app, you can click the app name below to view related reports, or you can find more info in ASOTools.