SCILL Play: Game Challenges Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the SCILL Play: Game Challenges's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps SCILL Play: Game Challenges.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of SCILL Play: Game Challenges
App Name : SCILL Play: Game Challenges
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Instagram
Developer : 4Players GmbH
Publisher : Lane Racing,推方块 － 经典推箱子解谜华容道手游,Instagram,PokeCatch 自动捉精灵 for 精灵宝可梦go(Pokemon GO),Pixel Block Gun 3D,Multi Level Parking Simulator,Racing in Car,İddaa Analiz Ustası
Total creative ads during the time period : 572
Duration : 242
Popularity : 32,554
Check ASO Keywords of SCILL Play: Game Challenges
2. SCILL Play: Game Challenges’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser SCILL Play: Game Challenges in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of SCILL Play: Game Challenges in the recent period. As of 2020-11-23, among the SCILL Play: Game Challenges‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-11-23, SCILL Play: Game Challenges's the proportion of networks impressions are placed like this:
Facebook's proportion is 50.0%,
Audience Network's proportion is 50.0%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-11-23, SCILL Play: Game Challenges‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of SCILL Play: Game Challenges
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of SCILL Play: Game Challenges. We can see some advertising trends.
Top 1 Ad Creative of SCILL Play: Game Challenges
Ad Details ：
Headline ：SCILL
Text ：Tons of games but no real challenge? Challenge yourself to a new level and earn exclusive rewards! Join now!
Top 2 Ad Creative of SCILL Play: Game Challenges
Ad Details ：
Headline ：Are you ready for war?
Text ：SCILL™ Play is a new and exciting way to challenge yourself in your favorite games. Accept personal challenges and prove how good you really are. Reach the top of the rankings, unlock achievements and earn cool prizes.
Top 3 Ad Creative of SCILL Play: Game Challenges
Ad Details ：
Headline ：Are you ready for war?
Text ：Join the fight and earn exclusive rewards!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 155 | 42 | 42 |
| Popularity | 629 | 234 | 232 |
| Dimensions | 640 x 360 | 426 x 426 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 2 | 1 | 1 |
| Countries | Canada,United States,United Kingdom,Australia | Belgium,Australia,Ukraine,Finland,Albania,United Kingdom,Serbia and Montenegro,Austria,Czech,Poland,United States,Romania,Italy,Spain,Bulgaria,Croatia | Czech,Bulgaria,Poland,Austria,Finland,Australia,Belgium,Romania,Spain,United States,United Kingdom,Croatia,Serbia and Montenegro,Albania,Ukraine,Italy |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for SCILL Play: Game Challenges in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free SCILL Play: Game Challenges's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to SCILL Play: Game Challenges, you can click the app name below to view related reports, or you can find more info in ASOTools.