Seattle Times Mobile Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Seattle Times Mobile's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Seattle Times Mobile.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Seattle Times Mobile
App Name : Seattle Times Mobile
Logo：
OS : iOS
Network : Facebook,Twitter,Instagram
Developer : The Seattle Times
Publisher : Facebook,Instagram,Fotor - Photo Editor&Collage,Montage Video Musique,POTO - Photo Collage Editor,Video Collage: Mix VideoPhoto,TopBuzz: Notícias,Vídeos, GIFs
Total creative ads during the time period : 803
Duration : 1,620
Popularity : 96,712
Check ASO Keywords of Seattle Times Mobile
2. Seattle Times Mobile’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Seattle Times Mobile in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Seattle Times Mobile in the recent period. As of 2020-10-10, among the Seattle Times Mobile‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-10-10, Seattle Times Mobile's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-10-10, Seattle Times Mobile‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Seattle Times Mobile
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Seattle Times Mobile. We can see some advertising trends.
Top 1 Ad Creative of Seattle Times Mobile
Ad Details ：
Headline ：Western State’s failure rests with Gov. Inslee
Text ：The colossal, repeated failures of Western State Hospital should be a lasting stain on Gov. Jay Inslee’s legacy.
Top 2 Ad Creative of Seattle Times Mobile
Ad Details ：
Headline ：Tacoma’s housing market is now the hottest in U.S. — and Seattle knows why
Text ：Tacoma is now the hottest housing market in the nation, an unwelcome distinction that the city likely owes to its more expensive neighbor to the north.
Top 3 Ad Creative of Seattle Times Mobile
Ad Details ：
Headline ：Alaska seabird deaths continue trend tied to warming ocean
Text ：Reports from some communities, subsistence hunters and citizen scientists in the Coastal Observation and Seabird Survey Team, coordinated at the University of Washington, have reported deaths of forktail storm petrels, fulmars, shearwaters, kittiwakes, auklets and puffins.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 684 | 343 | 614 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1200 x 630 | 1200 x 630 | 1200 x 630 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United Kingdom,Canada,United States,Australia | United States,United Kingdom,Australia,Canada | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Seattle Times Mobile in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Seattle Times Mobile's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Seattle Times Mobile, you can click the app name below to view related reports, or you can find more info in ASOTools.