Secapp Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Secapp's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Secapp.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Secapp
App Name : Secapp
Logo：
OS : Android
Network : Google Ads(Admob),Facebook
Developer : Secapp Oy
Publisher : Pre-hospital Emergencies,Preppers Tool Kit,Code Red Alert,EMT Test Prep,Accident Informer,Saudi Arabia Emergency Numbers,Prepper Inventory,O2Monitor- Oxygen duration Calculator & Gas Volume,Erbil Emergency Calls,PikaChat
Total creative ads during the time period : 250
Duration : 272
Popularity : 13,316
Check ASO Keywords of Secapp
2. Secapp’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Secapp in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Secapp in the recent period. As of 2021-05-27, among the Secapp‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-27, Secapp's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-27, Secapp‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Secapp
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Secapp. We can see some advertising trends.
Top 1 Ad Creative of Secapp
Ad Details ：
Headline ：Varmista nopea avun saaminen Secappilla!
Text ：Secappilla et hukkaa aikaa hälytystilanteissa! Katso videolta, kuinka Seinäjoen keskussairaala on onnistunut tehostamaan hälytyksiään niin, että aikaisemman jopa kymmenen minuutin sijaan hälytykset lähtevät nyt Secapilla vain kymmenissä sekunneissa - ja apu saadaan nopeasti paikalle!
Top 2 Ad Creative of Secapp
Ad Details ：
Headline ：Työvuorosuunnittelijan unelma
Text ：Olisiko aika siirtyä työvuorojen täyttämisessä ja sijaishaussa nykyaikaan? Unohda raskaat soittoringit ja tekstari- tai sähköpostirumbat! Kun työntekijän tarve ilmenee, ei tarvitse kuin klikata Secappin valmis viestipohja liikkeelle ja vastaanottajat voivat kuitata nopeasti OK (jos vuoro sopii) tai NOK (jos vuoro ei sovi). Ensimmäinen OK-kuittaaja saa vuoron ja sen lisätiedot, muille lähtee viesti, että vuoro on täytetty - ja kaikki tämä automaattisesti!
Top 3 Ad Creative of Secapp
Ad Details ：
Headline ：STUK:n hätäviesti ydinvoimalahäiriöstä lähetettiin Secappilla - Secapp
Text ：Secapp on osaltaan auttamassa Säteilyturvakeskuksen (STUK) toimintaa. Viime joulukuussa Olkiluodon ydinvoimalan häiriöön liittyvä STUK:n hätäviesti lähetettiin Secappilla.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 57 | 24 | 19 |
| Popularity | 372 | 117 | 102 |
| Dimensions | 426 x 240 | 2048 x 1365 | 600 x 293 |
| Creative Type | Video | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Finland | Finland | Finland |
| Language | NA | NA | NA |
Through the above analysis, we can see that the most effective channel for Secapp in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Secapp's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Secapp, you can click the app name below to view related reports, or you can find more info in ASOTools.