Sentara Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Sentara’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Sentara.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Sentara

App Name : Sentara

Logo

Sentara-SocialPeta

OS : iOS

Network : Facebook,Instagram,Messenger

Developer : Sentara Healthcare

Publisher :

Total creative ads during the time period : 23

Duration : 247

Popularity : 4,598

2. Sentara’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Sentara in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Sentara in the recent period. As of 2020-09-05, among the Sentara‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 57.14%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 42.86%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-05, Sentara’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 38.21%,

Instagram’s proportion is 23.57%,

Messenger’s proportion is 23.57%,

Audience Network’s proportion is 14.65%,

’s proportion is .

In the date of 2020-09-05, Sentara‘s network with the most ads is Facebook and its proportion is 28.57%.

3. Top 3 Ad Creative Analysis of Sentara

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Sentara. We can see some advertising trends.

Top 1 Ad Creative of Sentara

Ad Details :

Headline :Walk-in Care Near You

Text :From allergies to back pain to physicals and ear infections – we’ll help you get back to your life in no time at all. Offering quick, convenient care that’s close to home, all while providing the same Sentara quality you can rely on. Walk-in to one of our convenient locations, or reserve your spot online at SentaraPrimaryCareandTherapy.com

Top 2 Ad Creative of Sentara

Ad Details :

Headline :Walk-in Care Near You

Text :From allergies to back pain to physicals and ear infections – we’ll help you get back to your life in no time at all. Offering quick, convenient care that’s close to home, all while providing the same Sentara quality you can rely on. Walk-in to one of our convenient locations, or reserve your spot online at SentaraPrimaryCareandTherapy.com

Top 3 Ad Creative of Sentara

Ad Details :

Headline :Sentara Primary Care & Therapy Center

Text :Click the link to find our locations and learn more.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 54 54 55
Popularity 319 318 318
Dimensions 1200 x 628 1200 x 628 1200 x 628
Creative Type Image Image Image
Network Messenger Facebook Instagram
Related Ads 1 1 1
Countries United States United States United States
Language English English English

Through the above analysis, we can see that the most effective channel for Sentara in recent advertising is Messenger, and the main creative type is Image.

In conclusion: The above is a free Sentara’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Sentara, you can click the app name below to view related reports.