Sentence Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Sentence's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Sentence.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Sentence
App Name : Sentence
Logo：
OS : iOS
Network : Facebook,Audience Network,Messenger
Developer : Guts United
Publisher : Instagram,Facebook,Fotor - Photo Editor&Collage,TopBuzz: Notícias,Vídeos, GIFs,地铁跑酷 - 官方中文版,OLX Classifieds
Total creative ads during the time period : 4,263
Duration : 646
Popularity : 651,313
2. Sentence’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Sentence in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Sentence in the recent period. As of 2021-03-15, among the Sentence‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 12.7%, Playable Ads category's proportion is 0.0%, Image category's proportion is 87.3%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Sentence's the proportion of networks impressions are placed like this:
Facebook's proportion is 28.41%,
Instagram's proportion is 26.95%,
Audience Network's proportion is 22.44%,
Messenger's proportion is 22.2%,
's proportion is .
In the date of 2021-03-15, Sentence‘s network with the most ads is Facebook and its proportion is 25.08%.
3. Top 3 Ad Creative Analysis of Sentence
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Sentence. We can see some advertising trends.
Top 1 Ad Creative of Sentence
Ad Details ：
Headline ：OMG Best detective game 👉 🔥🔥🔥🔥🔥
Text ：A new psychological thriller from the creators of I Am Innocent. In a small town, young girls are being kidnapped and murdered one by one. The police have arrested Henry Thompson, a former cop. Could he be the killer? Choose your messages carefully, maintain balance when friends and loved ones fi...
Top 2 Ad Creative of Sentence
Ad Details ：
Headline ：Best detective game
Text ：
Top 3 Ad Creative of Sentence
Ad Details ：
Headline ：Real-time detective game ⭐️⭐️⭐️⭐️⭐️
Text ：The camera picked up a crime📸. If you understand what happened🤔, then this game is for you!🔻🔻🔻
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 363 | 271 | 431 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1080 x 1080 | 400 x 400 | 400 x 400 |
| Creative Type | Image | Video | Video |
| Network | Audience Network | ||
| Related Ads | 16 | 1 | 2 |
| Countries | United Arab Emirates,Armenia,Antigua and Barbuda,Australia,Austria,Burundi,Belgium,Burkina Faso,Bahrian,Bosnia Hercegovina,Bermuda,Bolivia,Barbados,Botswana,Canada,Switzerland,Chile,Comoros,Costa Rica,Curaçao | Philippines,Malaysia,India,France,Turkey,Japan,Poland,United Arab Emirates,Portugal,Cyprus,Ecuador,Italy,Belgium,New Zealand,Germany,Spain,Switzerland,Indonesia,United States,Israel | Azerbaijan,Italy,New Caledonia,Kenya,Korea,Liechtenstein,Bolivia,Kazakhstan,Finland,Czech,Costa Rica,Luxembourg,Spain,Malta,Nepal,Netherlands,Japan,China,Georgia |
| Language | English | French | English |
Through the above analysis, we can see that the most effective channel for Sentence in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Sentence's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Sentence, you can click the app name below to view related reports, or you can find more info in ASOTools.